Mattresses | Huge increase in worldwide population leads to the Growth
Posted by Govind TMR on September 8th, 2022
Global Mattresses Market: Growth Dynamics
Mattresses market finds huge potential for development in emerging economies due to substantial growth in disposable incomes of large population from countries such as China and India. This increased disposable income in these countries is encouraging them to engage in home decoration activities, thereby purchasing latest mattresses for their homes. Numerous recent researches have highlighted the need for adequate sleep. These researches have triggered awareness about the importance of the adequate sleep in order to achieve total health of an individual. This growing awareness has boosted the global demand for mattresses.
Numerous research and development activities by prominent vendors are opening promising opportunities for the growth of the global mattresses market. Major players in the global mattresses market are making strategic moves such as partnerships and collaborations to offer innovative products to their customers. The case in point is Serta Simmons Bedding, LLC, which is one of the key players headquartered in the U.S. The firm recently announced that it is collaborating with SleepScore Labs. The main motive of this collaboration was to perform research on the effects of sleeping on iComfort by Serta® CF4000 mattress. The study was also aimed at finding out the ability of this mattress to support restful and comfortable sleep. This strategic move by the company is expected to open new avenues for growth.
Various key players in the global mattresses market are chasing the possibility of incorporating advanced technology to offer more comfort to end-users. For instance, Casper Sleep Inc. developed an app-linked light. This technology allows user to adjust the light in their bed rooms according to their needs and assists them to create an environment that allows for complete and healthy sleep. These strategic moves of using advanced technology by prominent players is expected to open the doors for promising growth of the global mattresses market during forecast period.
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About the AuthorGovind TMR
Joined: July 28th, 2022
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