Utility App Market– Statistics And Analysis & Forecast To 2028

Posted by Mrudula Karmarkar on September 13th, 2022

The global utility app market size is expected to reach USD 7.8 billion by 2028 and expand at a CAGR of 7.5% from 2022 to 2028. Enterprises are adopting digital technology to improve their business operations. With increasing digitalization, the importance of apps is growing mainly for their popularity and convenience. Utility apps offer the detection of hidden threats such as spyware and malware and block the wrongly behaving apps, tracking current and past network activity. Utility apps offer wide solutions that add value, ensure effective operations, and enhance the productivity of iPhone and Android applications.

Apple iOS store segment will register the highest CAGR of 8.6% from 2022 to 2028. This can be credited to the growing demand for secured operating systems from the smart phone users in U.S. and UK considering data privacy. Faster access and lucrative user interference feature are refueling the market growth. Cloud storage, automatic shopping app updates, and an access pass to expert validated advice for utility apps are reflecting the significant market growth during the forecast period.

North America held the largest revenue share in 2021 and is expected to maintain strong growth in the coming years. The U.S. is positively contributing to the growth of the regional market. The presence of well-established device manufacturing vendors is one of the key factors supporting the market growth. The rising trend in this region to adopt technologically utility apps is propelling the market growth. The market share of the U.S. is driven by the rising demand for AI-based smart utility apps. Ease of accessibility of integration apps with social media connectivity features will contribute to refueling the market growth. U.S. is one of the promising markets to launch new technology in terms of IT infrastructure and advanced research and development activities that help innovate and develop utility apps. Additionally, the ease of availability of IT resources and related technological talents are expected to contribute to the market growth.

Given the region's potential in terms of smartphone usage and internet penetration, Asia Pacific is predicted to be the fastest-growing regional market. China and India are expected to remain dominant markets with significant development potential for all players in the mobile app ecosystem. In addition, the rising disposable income, along with government initiatives like Digital India is likely to boost the regional market growth in the next few years. Furthermore, advancements in networking technology and the availability of low-cost mobile data are the two major development drivers in the region. Furthermore, numerous firms are engaging in cooperation or alliances in order to provide users with a unified platform, lowering their development and maintenance expenses.

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Enterprises operating in various industry verticals are adopting digital technology and digital business strategies to improve their business operations. With increasing digitalization, the importance of utility apps is increasing mainly for its convenience and business applications. Utility app offers the detection of hidden threats such as spyware and malware and blocking the wrongly behaving apps, tracking of current and past network activity. Utility apps offers wide solutions that add value, ensures effective operations, and enhances productivity of iPhone and Android applications.

Utility App Market Report Highlights

  • North America held the largest revenue share in 2021. The presence of well-established utility App vendors and the rise in the use of iOS platforms are major factors driving the regional market growth.
  • Apple iOS store segment will register the highest CAGR of 8.6% from 2022 to 2028. This can be credited to the growing demand for secured operating systems from smartphone users in U.S. and U.K. considering data privacy.

During the COVID-19 pandemic and lockdown situation, the governments of various countries restricted the physical movement and citizens preferred to stay at home as a precautionary measure. The utility app market gained traction during the pandemic owing to the rising demand for the highest quality standard services.

The market is characterized by the presence of various well-established multinationals and several small and medium vendors. Software vendors are focusing on research & development activities to launch the latest technology to improve the access speed and increase the adoption of the utility app. Moreover, these vendors are expanding their reach across all the regions of the world to increase their market presence and revenues. This type of initiative is expected to boost the adoption rate of Utility App. The vendors are aggressively following organic as well as inorganic strategies to expand their footprints across the globe. Some prominent players in the global utility app market include:

  • Acer Inc.
  • Apple Inc.
  • Microsoft Corporation
  • Mobibiz
  • Magneto IT Solutions
  • LogMeIn, Inc
  • Glasswire Inc
  • NeatBytes
  • Proton Technologies AG
  • MiXplorer 

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Mrudula Karmarkar

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Mrudula Karmarkar
Joined: March 30th, 2020
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