Breast Pads Market Rising With Growth In New Technology Trends Research By 2030Posted by Mrudula Anil Karmarkar on February 10th, 2023 The global breast pads market size is expected to reach USD 119.8 million by 2030, according to a new report by Grand View Research, Inc. It is expected to expand at a CAGR of 4.1% from 2022 to 2030. Rising breastfeeding rates are driving the market. These products assist pregnant women in dealing with the leakage problems that occur during breastfeeding. Moreover, increasing global women’s employment rates have led to an increase in demand for accessible baby care products, such as nursing breast pads. The rise in the number of working women throughout the world has resulted in an increase in the number of dual-income homes. This has resulted in an increase in average family income, which is likely to fuel the expansion of the worldwide infant care products market, which also includes the global market for nursing breast pads. The market's top rivals are focusing on upgrading their product portfolios in order to broaden their consumer base since most customers choose new technologies and items with enhanced features. Because sanitation and comfort are the two fundamental factors that customers evaluate when purchasing intimate clothes or products that come into direct contact with the skin, important rivals are focusing on the development of more sanitary and user-friendly nursing breast pads. For instance, Lansinoh introduced a new style of nursing breast pad called the Lansinoh Ultimate Protection Nursing Pad, which is meant to be effective while remaining undetectable from the outer clothing. Lansinoh Ultimate Protection Nursing Pads include a comfortable lining with air spaces. A blue square with an InvisiLock Core is also present beneath the lining, capturing and dispersing moisture away from the center, resulting in a dry and comfortable fit. Furthermore, because it retains 20 times its weight in liquid, this technique assures that the pad does not leak. Hence, such developments are fueling the market growth. The key evolving market trends driving the market for breast pads are:
Growing consumer awareness and supportive government initiatives are anticipated to propel the global demand for breast pads. For instance, in August 2017, Scotland’s Baby Box scheme is a Scottish Government initiative to offer a free Baby Box for all babies due in Scotland. The box comprises items such as newborn clothes, nursing pads, thermometer, and nappies. Moreover, the governments of various countries are encouraging mothers to breastfeed babies up to the age of 6 months. Additionally, many international agencies are arranging campaigns to raise awareness regarding breastfeeding. Thus, the rising awareness and the introduction of easy-to-use and convenient nursing products are also expected to propel the market growth in the near term. To Request Sample Copy of this report, click the link: https://www.grandviewresearch.com/industry-analysis/breast-pads-market-report/request/rs1 An increase in women’s employment is expected to be a high-impact rendering driver in the market. Working women have a relatively high disposable income and less time to breastfeed their babies, and thus, are ideal customers for breast pads and related accessories. The following table illustrates women’s employment rates in the world: Women’s employment rates
Key players are involved in adopting strategies such as mergers & acquisitions, partnerships, and the launch of new products to strengthen their foothold in the market. They are significantly investing in research and development to manufacture technologically advanced products. For instance, in February 2018, Cache Coeur launched its new brand Curve. They are guaranteed leak-resistant, undetectable, and washable. These breast pads are made up of four layers, the first of which is a micro-perforated antibacterial and anti-odor spacer that allows for quick leak evacuation. The second central layer is an ultra-absorbent multi-fiber core; the third layer is a protective membrane, a waterproof and breathable film; and the fourth outer layer is a skin-colored textile veil that is undetectable beneath clothes. Some prominent players in the global breast pads market include:
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