India Gin Market 2022: Detail Research by Industry Size, Business Insights, and Development Opportunities

Posted by Pearl Smith on February 17th, 2023

Gin is a distilled spirit that is primarily flavored with juniper berries, which give it its distinctive piney and herbal taste. Gin is typically made by distilling a neutral spirit with juniper berries and a variety of other botanicals, such as coriander, angelica root, and citrus peel. The exact recipe and blend of botanicals used can vary widely between different brands and distilleries. Gin is a versatile spirit that can be enjoyed in a variety of cocktails, such as the classic Gin and Tonic or the Martini. It can also be enjoyed neat or on the rocks. In recent years, there has been a growing interest in craft gins, which often use locally-sourced or unique botanicals to create complex and interesting flavor profiles.

Key players operating in India gin market are United Spirits Limited, Tilaknagar Industries Limited, Deejay Distilleries Private Limited, SNHL India Private Limited, Jagatjit Industries Limited, Mohan Meakin Limited, Radico Khaitan Limited, and Globus Spirits Limited

The gin market in India has been growing in recent years, as more and more consumers are discovering the versatility and complexity of the spirit. In addition to imported gins from traditional gin-producing countries such as the UK, several Indian distilleries have started producing their own gins, often incorporating local botanicals and flavors.

Some of the popular Indian gin brands include Greater Than, Hapusa, Terai, Samsara, and Stranger & Sons. These gins are often described as having unique flavor profiles that reflect the country's diverse and vibrant culture.

However, it is worth noting that the gin market in India is still relatively small compared to other spirits such as whiskey and rum. Some challenges to the growth of the gin market in India include high taxes on imported spirits, limited distribution channels, and a lack of consumer knowledge about the spirit. Despite these challenges, the India gin market is expected to continue growing in the coming years as more consumers develop a taste for the spirit.

The demand for gin in the Indian market has been growing in recent years, driven by factors such as the increasing popularity of cocktails, a growing interest in premium and craft spirits, and a rise in disposable incomes. In addition to traditional gin producing countries such as the UK, several Indian distilleries have started producing their own gins. These gins often incorporate local botanicals and flavors, such as spices like cardamom, cinnamon, and ginger, to create unique and distinctive taste profiles.

The demand for gin in India is also being driven by a growing number of bars and restaurants that are offering a wider selection of gin-based cocktails. Gin and Tonic, the classic gin cocktail, has become especially popular in India, and many bars are now offering a variety of twists on this classic drink. While the gin market in India is still relatively small compared to other spirits such as whiskey and rum, it is expected to continue growing in the coming years as more consumers develop a taste for the spirit and as more craft distilleries enter the market.

The growing gin market in India can bring a number of benefits to both consumers and the wider economy. Some of the benefits include:

1. Greater choice for consumers: The growth of the gin market in India means that consumers have access to a wider variety of gins, both from domestic and international producers. This means that consumers can enjoy a greater choice of flavors and styles of gin, and can experiment with different cocktails and serves.

2. Boost to local distilleries: The growth of the gin market in India has led to the emergence of several local craft distilleries, which are creating unique and high-quality gins using locally sourced botanicals. This has the potential to create jobs and support the local economy.

3. Attracting tourism: The rise of gin tourism, where travelers visit distilleries and gin bars, has the potential to attract tourists to India. This could help to promote India's unique gin culture and create additional revenue for local businesses.

4. Supporting agriculture: Many of the botanicals used in gin production, such as juniper, coriander, and citrus, are grown in India. The growth of the gin market can therefore support local agriculture and promote the use of locally sourced ingredients in spirits production.

5. Positive impact on the wider alcohol industry: The growth of the gin market in India can also have a positive impact on the wider alcohol industry, as consumers become more knowledgeable and interested in different spirits and cocktails. This can lead to a rise in demand for other types of spirits and cocktails, benefiting producers and the wider industry.