Promotional Pens for Getting New Customers!

Posted by Brian Miller on July 7th, 2016

We are familiar with pens that have company logos and even slogans written on their outer layers. These are mostly used by big businesses. However, did you know that you too can make use of promotional pens? There are a number of ways through which you can use them and the companies that make customized pens are available to help you for this purpose. 

One obvious area where you can make use of these pens is for promoting your business. These pens can also be used in many more ways. Take your business launch for example. With the pen including your business name, URL and location, many people will know your service or products are available & be able to easily reach you and thus buy your goods or services. They will also very likely use the pens somewhere else, such as the shops or schools they go to. This acts as a way of spreading the message that your business exists.

When you think of giving your customers gifts, promotional pens come very handy in this situation. It is not only inexpensive to purchase these pens, but also highly effective in making the customers feel appreciated. Just think of how great it feels for you to walk into a bank or insurance company and then leave with one of their branded pens. This is one way of killing two birds with one stone; one is that your customers feel appreciated and the other one is that you continue to advertise your company through the branded pens for many months or possibly even years to come.

Another area where customized pens can be used is in school. What could be better than giving the best students promotional pens? A school can be creative here. They can make customized pens that have the school’s name, logo as well as the names of the best students in different categories of schoolwork. This will serve as a way of promoting the school's image as well as motivating the students.

What about weddings? Have you ever thought of having a pen customized with the bride & grooms names and wedding date for a wedding giveaway? Well, people can also get creative here. You can pass these as gratitude tokens to those people who have helped make your wedding a big success. Thus, you can have the name of the caterer, the organizer or even the photographer on the pens. You can even choose to have the name of your spouse-to-be on the pens together with a small love quote that you wish him/her to remember.

These are a few more other areas where pens can be used for promotional purposes to meet certain needs. The pen itself is a very powerful tool, but the message you wish it to convey should also be very powerful. Therefore, when planning on having customized pens, think of the effect the message will have not just on the recipient, but also on other people who will probably see the pens and borrow them for use. There are many companies that offer the pen customization service all over the world. Most of them have designers who will tell you about the best ways to present your message.


The abovementioned tips show you how creative you can get with promotional pens. Thus, you can use customized pens for promoting your business.

Like it? Share it!


Brian Miller

About the Author

Brian Miller
Joined: January 21st, 2016
Articles Posted: 1,651

More by this author