Carbonated Beverages Market Resilience: Adapting to 4.08% CAGR Shifts

Posted by Straits Research on June 10th, 2024

Global Market Size

The global carbonated beverage market reached a size of USD 460.95 billion in 2022. It is projected to grow at a compound annual growth rate (CAGR) of 4.08% during the forecast period from 2023 to 2031, reaching USD 660.63 billion by 2031.

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ANADOLU GRUBU A.ÅΕΎ, COCA-COLA FEMSA, Danone, Keurig Dr Pepper Inc, JONES SODA CO, Monster Energy Company, National Beverage Corp, Refresco Group, SODASTREAM INTERNATIONAL LTD, PepsiCo, The Coca-Cola Company, SUNTORY BEVERAGE & FOOD LIMITED

Regional Market Trends

The North American region holds the largest share in the carbonated beverage market. Changes in consumer preferences and the introduction of new products are driving the market, with the United States being a particularly significant market.

Key Trends

Increased Health Consciousness and Popularity of Low-Sugar and Zero-Calorie Beverages: With growing health awareness, low-sugar and zero-calorie carbonated beverages are gaining popularity. Manufacturers are focusing on developing new products targeted at health-conscious consumers.

Premiumization and Pursuit of Unique Flavors: As consumer tastes diversify, premium carbonated beverages and those with unique flavors are gaining attention in the market. Especially among younger consumers, there is a preference for special drinks that stand out from regular carbonated beverages.

Eco-Friendly Packaging: With rising concern over environmental issues, there is a move towards sustainable packaging. The use of recyclable materials and reusable bottles is increasing, and companies are strengthening their efforts to reduce environmental impact.

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Market Segmentation:

By Product Type, Soft Drinks, Carbonated Water, Sports and Energy Drinks, Others

By Flavor, Cola, Fruit Based, Others

By Distribution Channels, Hypermarkets and Supermarkets, Convenience Stores, Food Service Outlets, Transport Terminals, Online Stores and D2C

Carbonated Beverage Market in Japan

In Japan, the carbonated beverage market is also thriving. With the rising health consciousness, low-sugar and zero-calorie products are gaining attention. Additionally, uniquely flavored beverages and seasonal limited editions are popular. Both domestic and international companies are competing, continuously offering new experiences to consumers.

The carbonated beverage market is expected to continue evolving to meet diverse needs. Capturing consumer preferences and trends and providing attractive products will remain crucial challenges for manufacturers.

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Straits Research
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