Responsive Website Development - Why Does Your Business Need One?

Posted by Ryan Wong on September 27th, 2016

Technology changes at a pace that is beyond our imagination. Companies want to create products that ease and facilitate consumer’s user experience. Responsive Web Design is about designing and developing websites that respond to user’s environment, behaviour and preferences based on the platform they use, screen size and orientation.

When consumers shift from laptop to iPad your website should change in resolution, image and other features accommodating and adapting to that device. Why create different design for each new gadget that is introduced in the market? Just create responsive designs that adapt to varied gadgets.

High ROI:

Most organizations have two websites: one which is meant for PCs and laptops and another for mobiles. Before responsive development became the preferred method companies maintained two websites leading to doubling of efforts and resources.

A responsive website adapts to all devices and it provides a layout and content that meets consumers’ needs and preferences. With this new method companies have to maintain only one website thus, it requires low web content management and high Return on Investment (ROI).

Google recommends website responsive development:

Google prefers responsive websites and they perform better in search rankings. It prefers sites that use single URLs as against different URLs for different mobile versions.

80% consumers use smartphones to shop online and search any kind of information. If you are in the online business, wish that website traffic rises and customers love buying on your website, it’s time to be responsive to their preferences and invest in building a responsive website.

The market is shrouded with various devices that demand different website features. One cannot create a different version of a website for each device. Thus, the need of time is that a single website be created that can be accessed on various devices.

Innonline Solutions specializes in designing websites that provide optimal user experience. It creates customized websites which converts more visitors into leads along with saving extra costs on creating and maintaining multiple websites.

As the business and technology landscape keeps changing your online business should be able to compete in a competitive market. For this you need to gauge how this ever changing landscape can be used to pull more business.

It’s time that you invest in a responsive website to boost your business. Innonline Solutions will work with you to understand your target audience and business needs to design an apt website design.

Ryan Wong, is the founder of Innonline Solution. It's a Brunei based company offers Web Design and Development, Website Maintenance and Online Marketing Services; working for a wide range of clients from start-ups to Small & Medium Businesses. Do you have a question or just want to know more? We can help you today! Inquire now!