Double Sided Full Color Business Cards: An Innovative Use of Space

Posted by Emily Grace on March 23rd, 2017

Digital world is overpowering everything else. Digital presence is quite common in even the least technologically-advanced areas in the world. Be it books, shopping, or availing services, everything is being converted into digital data and the world runs on it. Business transactions are digital too, but one thing that has still remained untouched by the reach of digitization is the business card.

These cards have retained their value and are considered to be an important aspect of business dealings or establishing a professional identity till date. The only changes that they have experienced in the modern world is the change in their design that has become more striking than ever.

The best example of such a change is the availability of double sided full color business cards in the market today, which marks the better utilization of the available space. The front and the back side carries all the necessary information apart from the basic personal identity and credentials. These double sided business cards are of high gloss and are printed on a thick 14 point High Gloss cardstock with UV coating on the front and back. This gives it a unique appearance that stands apart from the regular card.

Since it offers myriad benefits, it is important to choose a card design that is neither too bright nor too dull. It is important to do so because you are bound to come across a diverse breed of clients and thus it should have a common appeal to all of them. The right balance can land you a bright spot among your clients.

Why is it important ?

It is the first thing that your client is going to judge you with. If it sets a great first impression, it is going to be a good beginning for your business. A business card is considered to be a more personalized approach to connect with someone you see as a potential business associate. It improves the chances of a follow-up from the client's side and gives you an advantage over your adversaries.

Over the last few years, there have been astounding updates in the business card designs and concepts. Business cards with foils of different kinds have replaced the old hard paper cards and the colors are just beyond imagination. An exciting use of color and class is advantageous as color conveys meaning and the design should be embedded in this idea. When you’re planning to buy business cards online, discount is a common thing that you’d discover.

Author’s Bio : The author is an avid writer. This article is about different types of business cards.