What your flair user figure out about mobile app data security and privacy

Posted by Rahim Makhani on June 28th, 2017

Mobile application developers have found out that managing data and security is one of the biggest hindrances while employing mobile apps as a medium for business. Day-by Day market for mobile application development service is soaring up high. There are times when users are prompted to fill out the basic details like email-id and password to gain access to their private data which is saved on their devices. Developers fetch this data ensuring the user about its confidentiality.

The biggest question that often haunt is that what are they really doing to ensure this data stays confidential? Is there any rule of law that protects user data from unauthorised access? A report from the government stated that many developers were fetching data from the user’s mobile which was found out to be irrelevant to the app features and functionality. To counter act this illegal move, the government of USA has issued “Declaration of Confidentiality” for the same.

Above all it is crucial to find out whether the common public is aware about this wicked activity of application developers. Many app users believe that the third party payment integration like PayPal, mobile network service provider is responsible behind this illegal access. It has been observed that the behaviour of the user is totally application specific.

Mobile devices enable users to execute various business related activities such as e-mail forwarding and receiving. This is the reason behind the storage of important data. This crucial data can be theft due to different reasons like:

Continuous internet connectivity opens the gate for unauthorised personnel to access data.

Jail breaking of devices compromises data security.

Sometimes end users rely on unsecured public network which enables malicious parties to access and intercept transmitted data using reprobate access point, wifi sniffing tools, and sophisticated man in the middle (MitM) attacks. There are also some reasons behind user based threats like using unapproved cloud based app to share and sync data and malicious apps.

The countermeasures for data loss prevention on mobile devices include:

• Robust and Secure operating system
• Strong authentication
• Higher bit encryption
• Secure data sharing
• Network security
• Safe and Secure browsing

Mobile phone users sometimes think to take some precautions to secure their personal data. Around 41% of people have often complained about the loss, misplaced and theft of mobile phone. Regular backup of data is very much crucial in case the phone which contains the private data on the device. Youngsters fall much in this type of situations. Around 50% of mobile users have reported that the phone was lost or stolen. Many users are cleverly managing their mobile data, and then also face higher risk of getting their data hacked.

Contemporary users are very much cautious in terms of data management. Seven out of ten mobile users usually say that they have the backup of the content on their phone, cleared the browsing history or disabled a tracking device. Despite undertaking this measures the Smartphone users still feel that the privacy of their data has been invaded.

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