5 Ways to Improve User Engagement on Instagram

Posted by GramGrowing LLC on July 24th, 2017

If you have already tried using Instagram to market your business, then you probably know by now that the process has its ups and downs. This medium can be somewhat disappointing and frustrating especially if you don’t exactly know how to increase your followers, engage users, generate leads, and prompt more sales. But don’t give up on the app just yet! Here are 5 ways to improve user engagement on Instagram:

1. Use appropriate hashtags

Hashtags are one of the best ways for users to find your content on Instagram. The more people see your content, the more engagement you will likely get. You can put a maximum of 30 hashtags for every post, and it advisable to utilize all of them. There are various ways to research hashtags and find the most suitable ones. For instance, you can check what your competition is using, or see what’s trending online. You may go through the trending hashtags and use the ones that are relevant to your content. If you don’t have time for that, you can simply hire Instagram-management services that will research hashtags for you.

2. Post at the right time

Don’t make the mistake of posting during times when your target market is likely to be sleeping or busy with work. You need to know your audience demographics, as well as the hours and days they’re most active on Instagram. This information will guide you on when to post so that you can maximize your content reach.

3. Just be active

Instagram is two-way street. If you want to get a high level of engagement, then give the same level of engagement that you want to get. Let other users know that you exist by liking and commenting on posts in your community. Spare some time to just focus on really engaging with people on Instagram.

4. Use interesting captions

It’s important to have beautiful photos, but you should also pay attention to your captions. Add a compelling text. You’re allowed to write up to 2,000 characters, so don’t waste them! Appeal to people’s emotions to capture their attention.

5. “Buy” followers

But not the bot ones! Those are useless. Grow your account by hiring the services of a company that will provide you with a natural way to encourage real, active, and targeted users to follow you on Instagram.

About the Author
GramGrowing will help you build your Instagram account with real, active, and engaging followers. We take pride in being one of the few Instagram services that will grow your account using natural methods. GramGrowing unique method is able to target your Instagram growth by hashtags, users, interests, and locations. Using these powerful targeting matrices your Instagram followers that you gain will be active and engaging in your content.