Can You Rely on Website Design Testimonials?

Posted by dwsprasanna on May 28th, 2011

Testimonials are one of the ways that is used to boost the traffic and sales made in a web design site. Testimonials are usually quotes from customers that have used their services and in some cases some who want to use the services, in most cases the testimonials are supposed to gain the trust of the website visitors. As a marketing tool it is quite possible to gain lots of trust with the customer testimonials though in some cases the site users might be suspicious. As a marketing tools it is important that the testimonials are not tampered with so as to maintain the positive ones only.

Since the testimonials are usually messages from the clients expressing their take on the web design services provided, they can be quite helpful in helping in the improvement of the site in general. Comments from the customers can help the designers improve on their services that may range from the pricing to the packages offered. The testimonials can also be feedbacks on the use of the design services provided by the company and can be used positively to reinforce the quality of the services offered by the company.

Relying on testimonials can be quite useful in getting traffic to ones site especially if they are displayed on merchant sites. These sites provide one with the opportunity to link their sites to the testimonials from which the other people visiting the merchant site can use the link to get more information on the services the site provides. Using the testimonials that compliment the products and services offered by the web design company should be used on the merchant sites for the testimonials will most likely attract the attention of other online users who might have some interest on web design based on curiosity.

Web site testimonials can be quite useful when one is looking to increase the sales of the web design company, though quite useful they should be supported by use of other marketing tools such as search engine optimization for increased traffic visits. 

In order to find out more on web design portfolio and similar web design or webmaster related resources, check out Design Contest which is an online service where you can run a contest to get multiple designs for different services.


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Joined: April 14th, 2011
Articles Posted: 78

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