Corporate Training Videos
Posted by smithwilliam on July 14th, 2011
If you own a business, you need to learn about video marketing. Perhaps no other form of promotion is more effective, both in terms of cost and impact, than a well-produced video. This does not even take into consideration the number of people you can reach via the Internet and that alone can make or break your business.
I've had some experience working for a newspaper in my younger days. Although it was a while back, I still remember how important circulation numbers were. A newspaper's circulation, referred to the number of readers it had. The more readers, the more the paper could charge for advertising space. Why, you ask? It is because the objective of any advertising is to reach the greatest number of people possible.
The corporate marketing video is a must for any business' web site. What! Your business doesn't have a web site! Do you have a business card? That is how important a web site is. Well read on anyway and make plans to set up a website for your business as soon as you can. No business these days is credible unless they have a web site. It's like calling on a customer without a business card. It just isn't done!
The number one thing you should have on your home page is a marketing video. Videos capture even the shortest of attention spans. Even poorly produced videos, silly videos and amateur videos grab attention because people are so fascinated with this technology. Just browse YouTube and look at the number of views these videos have had. Even "doubting Thomas" would recognize the popularity of videos of all stripes.
If your convinced of the value of a marketing video, read on, and I'll give you some information that can get you started. First, there are different kinds of marketing videos, one or more of which may benefit your business. They are
* Promotional videos
*Product demonstration videos
*Testimonial videos
*Before and after videos
*Web site introduction videos
*Business owner/president message video
Although not necessarily a marketing tool in the context of the list above, your business could benefit from
*Training videos
Corporate Training Videos are great for businesses with a sales force, technicians, customer service staff and other positions that might benefit from training.
Now that you've seen the list, I'll bet you have some great ideas bouncing around in your head already. Making those ideas a reality is as easy as logging into the Internet and searching Corporate Marketing Videos. Select the one that impresses you and get started!
Remember, effective use of video can enhance the image of your company and level the playing field with larger competitors. You can use your completed video in any different number of venues such as trade shows, sales calls and more. Video guarantees a consistent message every time it is viewed. Videos can show products or services in action and that's something no print medium can do. Don't forget sound! The right narration and the right music can make your business' video memorable!
As a marketing consultant specializing in Minneapolis live event production, Rayford Chace knows what it takes to get everything from the opening statement to the closing finale caught on film. He recommends Minnesota video production, Minneapolis marketing video and Minneapolis audio production for anyone looking for HD live event support.
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