MullenLowe MY bags Themed Attractions Resort & Schneider Electric accounts

Posted by Schneider Electric on November 23rd, 2017

MullenLowe Malaysia has added Themed Attractions Resorts & Hotels and Schneider Electric Malaysia to its roster following a pitch.

Themed Attractions Resorts & Hotels (TAR&H) has tasked MullenLowe Malaysia with the roll out plan for one of the world’s biggest waterparks, Desaru Coast Adventure Waterpark. The agency will be responsible for the complete branding and roll-out plan for the premium integrated destination resort. In addition, the global specialist in energy management and automation, Schneider Electric Malaysia, has appointed MullenLowe Malaysia to work on creative duties.

MullenLowe Malaysia managing director, Adrian Sng said the wins are a great way to round off 2017. “It’s exciting to end the year on a high and this new business puts us in a positive position as we move into the New Year. We are very pleased to be the agency partner for such well-respected organisations in Malaysia, and we’re looking forward to working with both TAR&H and Schneider Electric Malaysia to work on creatives for 2018,” he said.

MullenLowe Malaysia, head of creative Eddy Nazarullah, said the new clients are testament to the hard work of the team.

“Even in our industry’s ever-changing landscape, creativity remains the key to success for brands, so it’s inspiring to be working with clients who provide us the level of freedom as they do,” he said.

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