MullenLowe MY bags Themed Attractions Resort & Schneider Electric accounts

Posted by Schneider Electric on November 23rd, 2017

MullenLowe Malaysia has added Themed Attractions Resorts & Hotels and Schneider Electric Malaysia to its roster following a pitch.

Themed Attractions Resorts & Hotels (TAR&H) has tasked MullenLowe Malaysia with the roll out plan for one of the world’s biggest waterparks, Desaru Coast Adventure Waterpark. The agency will be responsible for the complete branding and roll-out plan for the premium integrated destination resort. In addition, the global specialist in energy management and automation, Schneider Electric Malaysia, has appointed MullenLowe Malaysia to work on creative duties.

MullenLowe Malaysia managing director, Adrian Sng said the wins are a great way to round off 2017. “It’s exciting to end the year on a high and this new business puts us in a positive position as we move into the New Year. We are very pleased to be the agency partner for such well-respected organisations in Malaysia, and we’re looking forward to working with both TAR&H and Schneider Electric Malaysia to work on creatives for 2018,” he said.

MullenLowe Malaysia, head of creative Eddy Nazarullah, said the new clients are testament to the hard work of the team.

“Even in our industry’s ever-changing landscape, creativity remains the key to success for brands, so it’s inspiring to be working with clients who provide us the level of freedom as they do,” he said.

About Schneider Electric

Schneider Electric is the global specialist in energy management and automation. With revenues of ~€25 billion in FY2016, our 144,000 employees serve customers in over 100 countries, helping them to manage their energy and process in ways that are safe, reliable, efficient and sustainable. From the simplest of switches to complex operational systems, our technology, software and services improve the way our customers manage and automate their operations. Our connected technologies reshape industries, transform cities and enrich lives. At Schneider Electric, we call this *Life Is On*. Schneider Electric is the worldwide expert in energy administration and automation. With incomes of ~€25 billion in FY2016, our 144,000 representatives serve clients in more than 100 nations, Schneider Electric helping them to deal with their energy and process in ways that are protected, dependable, productive and practical. From the least difficult of changes to complex operational frameworks, Schneider Electric innovation, programming and administrations enhance the way our clients oversee and computerize their operations. Schneider Electric associated advancements reshape businesses, change urban communities and advance lives. At Schneider Electric, we call this Life Is On. Schneider Electric is leading the Digital Transformation of Energy Management and Automation in Homes, Buildings, Data Centers, Infrastructure and Industries. With global presence in over 100 countries, Schneider is the undisputable leader in Power Management – Medium Voltage, Low Voltage and Secure Power, and in Automation Systems. We provide integrated efficiency solutions, combining energy, automation and software. In our global Ecosystem, we collaborate with the largest Partner, Integrator and Developer Community on our Open Platform to deliver real-time control and operational efficiency. We believe that great people and partners make Schneider a great company and that our commitment to Innovation, Diversity and Sustainability ensures that Life Is On everywhere, for everyone and at every moment.

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