Non profit organizations have realized the fact that an online presence is crucial for their overall success. To cultivate a strong online presence, a non profit web design is essential. Apart from research and targeted content, there are several crucial informational points necessary for strong non profit website development.
Having an effective domain name is a prerequisite. The domain name should ideally have the name of your organization or specific keywords which are relevant to your non profit organization. It’s good to add your city or state name in the web address, if possible. It will add to the credibility level of your organization.
Adding a mission statement to the site itself proves to be fruitful as it adds to the credibility level. The mission statement reflects the nature of work done by your organization and provides clarity about your organization’s motives.
Don’t miss the chance to provide your contact information so that anyone looking for your organization can locate it easily. Readily available contact information enables visitors to easily establish direct contact with you if they want to donate.
Websites for non profits should have a prominently displayed and eye-catching donation button to ensure that the visitors can donate easily through the site if they want to. The button should allow visitors to make payments through credit cards or PayPal and similar systems without any hassles. The button should be noticeable. This will help your organization receive needed donations in a professional manner.
Web design for non profit is gaining popularity because of the simple reason that organizations want their work to be recognized by people. It is recommended that photos of events held by your organization and people related to the organization should be displayed on your website. This will increase people’s trust in your organization when they visit your website. They will easily connect with the pictures and make donations to your organization.
You need not make the nonprofit web design a complicated process. By following these simple guidelines, you can easily ensure that your website gets noticed and helps you meet your organization’s needs.
Joe Bertolo is the Account Manager for Elevation based in Washington D.C. He has extensive experience with Charity Web Design and non profit web solutions. He’s been sharing his expertise with Elevation for over three years, during which time he has provided high caliber web solutions for over a hundred non-profits organizations.