Custom gift bags—particularly reusable bags—are awesome promotional tools for establishing brand awareness and maintaining brand recall. Not only do these unique marketing items offer undeniable eco-friendly qualities—they also provide incredible ROI advantages and big marketing benefits when used correctly. Here are honest reasons why custom reusable gift bags make the perfect tradeshow giveaway for your next brand event:
Custom branded gift bags help you get noticed. By having a gift bag custom made, you can represent your brand effectively by featuring not just your brand logo but your corporate colors, unique slogans, or even your contact information and QR code in the design. Relevant information like these are best incorporated in custom gift bag designs so you can put them right in your customer’s hands the moment they walk off with the item. What’s more is that they get to be reminded of your business each time they would pick-up the branded bag, while announcing your name to the world as they carry them around while going about their errands. This is also why branded gift bags make the perfect vehicles for marketing messages and important brand advocacies you may wish to spread word about.
Gift bags are earth-friendly. The reusable nature of gift bags makes them perfect marketing tools for environment-conscious companies and organizations. By using these kinds of promotional items, there is less garbage headed for the landfills as you encourage people to reuse the item. Manufacturers of promotional gift bags also use sustainable materials, so production has less impact on the environment. Supporting eco-friendly products also helps your brand fulfill its green goals and make strong statements about earth conservation.
With branded gift bags, you can expect impressive ROI, as these items can withstand years of use, especially when choosing materials that are built to last. By investing in more durable promotional bag materials and higher quality construction, you can expect your marketing tool to pay off for many years to come as it lives out its usefulness.
Custom designed gift bags will help you create a bigger buzz for your brand and business. Reusable bags make exceptional tradeshow giveaways because they are extremely useful for customers and prospects. Many consumers prefer promotional items that they can have practical use for over traditional marketing tools that usually end up in the trash. The continued exposure that these kinds of promotional items offer is invaluable, making them great items to consider when planning your future strategies.
About the Author:
This article is written by Kate Krivodubskaya, associated with The ODM Group. The ODM Group is a buying office in Southern China catering to the promotional product industry. They are specialized in POS Display, packaging, and beverage promotions. They have a team of designers, merchandisers, and sales representatives for clients to use on a retainer program.
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The ODM Group Joined: July 20th, 2017 Articles Posted: 14
