Are You Ready For The Tobacco Display Ban?

Posted by Lily Alvin on January 18th, 2018

Just a few months ago the tobacco display has been banned, especially in the stores that are smaller than 3,000sq ft, so now you can’t display tobacco in your stores. But you own a store that is bigger than this then you can prefer to have a cigarette gantry in your store.

This regulation caused a noteworthy impact on the overall category of tobacco display during the last decade.  Now retailers are working to prepare their stores to meet the criteria that were set by legal authorities. The tobacco industry, actually involves cigarettes, rolling tobacco and cigars, it's actually worth more than 18bn pounds annually and its uses to offer excessive sales opportunities especially for retailers.

Ways To Get Flourished By Selling Tobacco Products, Even In Ban:

Here in this article, we are discussing four key points that are important to get flourish in this category before display ban environment:

• So, if you have a store that is more than 3,000sq ft in size, then you should prefer to display all your tobacco. For this you can a cigarette gantry so everyone could see all the variety of products that you have in your store.

• In addition, you can train your staff members and make them understand which tobacco products are superior or are really expensive and which product not a luxury product and contain low price. It’s very important that a retailer should have enough knowledge about what he is displaying in his store.

• Actually, retail tobacco display ban has affected the interaction among product present on the gantry and mature shoppers. Now they have to ask for the tobacco products if they need so instead of getting to the gantry and pick what they need.
• This ban has also affected the sales of the product as some customers assume that you don’t have the tobacco product, that’s why you haven’t displayed it.

• This ban has caused too much loss to tobacco manufacturing companies, and they have suffered a gradual decrease in their sales. Not even manufacturers but retailers also suffered from a decrease in overall profit of their stores due to this ban. That’s why it’s very important to display the tobacco products in cigarette gantry for making it easy for customers to pick what they want at purchasing place.
• This regulation caused a noteworthy impact on the overall category of tobacco display during the last decade.  Now retailers are working to prepare their stores to meet the criteria that were set by legal authorities.

TOP TIPS

• You should always ask you BAT representative to give you and your staff advice and training about how you can display tobacco products in the banned environment.
• Always prefer to identify your best selling products and then display your gantry accordingly in your store for making sure that need of adult consumers are being met or not. 
• Always get your planogram prepared and always keep on making changes consistently and keep your stock updated accordingly.
• So now without any delay contact trade representative of BAT and ask them to advise you and train your staff to sale the tobacco products in this banned situation.