HBR Case Analysis advisor makes a great case studyPosted by John Smith on March 15th, 2018 Case studies are an extremely helpful selling tool for any products or services. People take an achievement story where their company's services and products provided a winning solution for one of their clients and write a 1-to-5 page review of how they were capable to solve your customer problem. In doing so, they show the value and usefulness of their products or service solutions. Latent clients are eager for this type of information. An achievement story with an earlier client offers proof of the value of their products or services. The Possible client needs to know how their products or services can resolve their problems as well. Like it? Share it!More by this author |