Unable to Earn Much Profits With Your Website? Here Are Some Remarkable Ways
Posted by E2logy Software Solutions Pvt. Ltd. on March 28th, 2018
At the end of the day, all that matters is profit. Isn’t it?
But profit is not something to think of or add on at the end. Rather, it is something to plan for in the beginning itself. And, it is connected with doing everything else right. Running a business well means knowing when it’s time to make profit. Has it been a long time since you’ve launched your website but it isn’t getting you much profits? Well, you may want to read further in that case.
Here are some amazing ways to monetize your website:
Affiliate Marketing- When you incorporate this revenue model into your website, you make money by driving traffic and leads to an affiliated company’s website. This can be done by placing a link of their website on yours and every time a user purchases something on their website via the link placed on your site, you earn a commission in return. However, for this model to be effective, you need to first have a high traffic flowing on your site or blog. Some of the popular websites that use affiliate marketing to make money include Groupon (and many other coupon sites), BGR Store, Android Authority, The Wirecutter, Appsumo, etc.
Google Adsense- This program is run by Google that allows publishers to serve targeted advertisements (including textual, display, or a mix of both) according to site content and audience. These ads are administered and maintained by Google itself. This program can help you generate revenue on either per-click basis or per-impression basis. You can choose suitable types and formats of such ads and also the place that your want them to appear on your site. The billing part of this program is handles by Google. When these ads that are placed on your site get seen or clicked, you’ll earn money automatically. Then, after you have collected a certain eligible minimum amount, you will receive the payment. You don’t have to figure out any complex process for the same.
Running your own services- You could sell a number of your services via your website, for example, consulting services, training courses, booking systems, customer relationship management, online seminars, SEO services, digital marketing services, articles writing, graphic designing, etc. Recognize what it is that your website specializes in. There surely would at least be one thing you would have a good expertise or knowledge in.
Subscription model- Under this model which has been around for literally hundreds of years, you get users to subscribe to your website by paying a monthly or yearly fee and offer them various products or services in return. To get users to subscribe to your newly launched site, you will need to give them a good enough reason of doing so. This could be done by offering great deals, vouchers, freebies, or other things in return of their subscriptions. Also, ensure that you target the right audience that are looking for the kind of products and services that your site offers. Or else, why would they readily subscribe to your site? Some popular examples of successful websites that are working on subscription business model include Netflix, Copyblogger.com, Guitartricks.com, Shoedazzle, eDiets.com, etc.
Selling your own products- Another way to earn a good amount of profit via your website is by selling your own products, which could be physical products or digital ones. It could include digital producs like themes, templates, ebooks (guides, magazines, stories, manuals, scripts, comincs, checklists, articles, novels, short stories, etc), music and audio products (songs, jingles, beats, soundtracks, ringtones, covers, recordings, etc), lessons, research documents, software, tutorials, recipes, graphics, digital arts, tickets, coupons, videos, professional photographs, etc. Or physical ones that are tangible, like, auto and parts, apparels, books, furniture, toys, office equipment, consumer electronics, food & beverages, groceries, jewellery, electronics, etc. You can even sell on third party websites, such as, Amazon. But this will require you to give away a part of your earnings as commission to them. So, why not embrace that entrepreneurial spirit and start selling your own products by getting your own e-commerce website developed by a professional web development agency? Sounds good, doesn’t it!
Freemium model- This is one the most common business models adopted by websites around the world. Under this model, a basic product or service is offered for free to as many customers as possible and the premium features are kept locked exclusively for paying customers that are willing to pay a price for the same. If you wish to incorporate this business model into your website, you will have to offer a basic service or product for free to as many users as possible and try to get those users addicted to your free offering and get them curious for more. This will encourage them to further purchase your additional premium features. Some popular websites earning huge via this business model include Dropbox, Adobe Flash, Evernote, LinkedIn, Slidehsare, Wordpress, Evernote, and Google Drive, among others.
Selling data- Companies have, since long, woken up to the importance of digital data and in this digital age, data commercialization has become a high-earning industry of its own kind. By collecting valuable user data, you can analyze it and gain insights from it to identify all possible problems and bottlenecks, which will ultimately help you to improve your business operations and in turn, improve your business efficiency and profits. Many companies earn huge by selling customer data to third parties that readily purchase such data for huge money. Such data can also be used to create marketing solutions. some of the popular websites that ear huge by selling customer data include White Pages, PeopleFinders, Spotify, Tinder, Pandora, Intelius, etc.
A pro tip here: Using advertisements on your website should be the last thing you might want to do.
Here, I’ve listed some possible reasons why your website might not be making money:
Here are some steps that you can take to fix the above issues that are stopping your site from being able to earn big:
Some factors to consider while selecting the revenue model for your website:
About the AuthorE2logy Software Solutions Pvt. Ltd.
Joined: January 15th, 2018
Articles Posted: 3
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