Why Starting an Affiliate Program is a Good Idea for Online Stores

Posted by AnitaAnderson on April 6th, 2018

There are several online marketing ways for online stores like SEO, content marketing, social media marketing, coupon marketing, email marketing, SMS marketing etc. But all of them may not work and profitable for your business.

If you’re using almost every single marketing I mentioned before and still not getting enough sales, start affiliate program right away.

First, let me give you short details on the affiliate program. Affiliate program is another form of referral marketing. When someone refers your product to his/her friends and family and if the product is sold, you have to give commission who refers your products. The whole system is tracked by an automated system which tracks all the clicks and sales.

image source: business-opportunities.biz/


How to start an affiliate program for your business

To start an affiliate program, you must have a website. If you already have a website, you are good to go. There are several scripts and plugins are available in market and most of them are plug and play. Buy one of these and install on your website and you are ready start your program.

Then you have to contact with influencers or your customers who are already your products. Tell them to refer you to their friends and family and offer them attractive commission to do so. You can also join affiliate marketplaces to reach more affiliates.

Why start an affiliate program

1. Good marketing medium: People used to get influenced to buy a product or service by people they like or close to them than companies marketing. The more affiliates you can arrange, the more you can sell. Moreover, you will get huge exposure as people will be talking about your product or service.

2. Spend less, sell more: You can never be sure that the marketing channels you are using will bring you enough sale rather than affiliate marketing. When you get sales, then you have to pay the affiliates or not.

3. No sell, no cost: If you don’t get any sales, you don’t need to spend a single penny. No other marketing channels can give you this facility.


Most of the giant online stores like Amazon, Walmart, Bestbuy use affiliate marketing as their main marketing medium. They are generating thousands of sales through affiliate marketing. So you can do it as well. Start your affiliate program as soon as possible and make more money from your business.


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