Google Voice Search - How it will change SEO techniques

Posted by Allianceit on April 17th, 2018

Google Voice Search is the new feature introduced by Google CEO, Sundar Pichai last year. This new feature of Search Engine giant Google is already among the discussions.

The people, businesses and SEO services in India and world over wants to know how this new feature will impact the SEO practices. Let’s take a look at new Google Voice Search feature first to understand the impact better.

New Google Voice Search feature

Well, the voice search feature of google is already active on the Google App. In fact, it is accountable for more than 20 percent queries on Google app. This feature indeed quite helpful for the smartphone users who often use the application on the go. They don’t have time to type in the query and hence, the voice search facility is the one thing they cherish a lot these days.

What is the difference between Google’s Voice Search & Earlier Text searches?

The text searches on Google often display multiple unrelated results or website links, since most of the users often try using short phrases for the search. On the other hand, the voice search is likely to get more accurate results as the users askmost specific and direct question through voice search. And since the question is specific, answer is likely to be the same way and not vague or unrelated.

How Voice search feature of Google impact SEO practices in 2018?

Mary Meeker- the Kleiner Perkins Caufield & Byers partner has confirmed that Google voice and image searches will account for half of all searches by 2020. Hence, it has become indispensable for the business entities, websites, and SEO Services in Delhi and all over the world to adapt to this new search mode to be with the major change that going to impact the whole internet world in years to come.

Take up Voice Search Optimization

It is vital that you early take up the voice search optimization. Here are the key things you can implement while doing the same.

  • Emphasize on Long tail keywords

Start working on the long tail keywords as voice searches most likely have the questions and not the worlds or small phrases. It is quite essential thing to do in order to be in top search results as a business website.

  • FAQ page

If you don’t have a FAQ page on your website, create the one and add all possible questions (What, Where, When, Why, and How, etc. questions), a customer can ask through voice search. In case, you already have a FAQ page update it with latest and most obvious questions.

  • Focus on user language

Spoken query by a user will often be in simple day to day language and not official language. Hence, research and follow the keywords accordingly.

If you also want to rule the Google search results even after the new voice search feature, you are advised to hire a trusted SEO Company in Delhi or any other part of the country to plan your keywords and build the SEO strategy as per this new feature. All the best!

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