Five Myths About Stock Footage

Posted by Thomas Shaw on May 12th, 2018

Stock footage has noticed a meteoric rise in recognition in the past 10 years. The factors for this are several and varied, as an example the explosion in web video, advancements in camera technology and an increase in stock video publishers. As with something that enjoys a sudden rise in reputation, there might be skeptics and critics waiting in the wings to focus on the negatives. This has provided rise to a variety of myths and misconceptions regarding the sector - lets take a look at just a few of the most typical misunderstandings. Get a lot more details about red camera footage

It is Pricey

That is 1 of your extra popular misconceptions in relation to b-roll, and this is not totally unjust. In the early days, stock footage was in fact quite pricey as a result of higher expense of camera equipment and distribution - on the other hand with technologies advancements and greater online speeds (at a reduced price) the value of stock footage has dropped considerably. This really is obviously brilliant for the consumer, but not so brilliant for the videographers shooting and selling it. You can find now even websites that offer totally cost-free stock footage; it just goes to show you do not always get what you spend for, you are able to get a lot more!

It's Low Excellent

This could not be additional from the truth. The stock footage business is among the most competitive online industries, and this has forced producers to boost requirements across the board. This coupled using the fact that camera technology has enhanced considerably, means that it truly is now less complicated than ever to acquire broadcast excellent video clips, sometimes at a fraction in the price of shooting it yourself.

Consumers Hate It

I frequently hear from other filmmakers "we can not use stock footage, due to the fact if our client located out they'd kill us!" Unless the client has paid for any custom and unique film service, then nine occasions out of ten they may be not going to become worried about a number of stock clips appearing in their video. With our production firm, our customers frequently anticipate us to include some form of stock media, no matter if it is within the type of footage, photos, music, what ever. The truth is that stock footage can basically enhance the general production worth of one's video, which can only be a good point. Additionally, it saves you a heap of time, but never inform your client that!

It really is Cheesy

Okay, I admit it, you will discover some quite damn cheesy stock video clips available, but do not let your expertise of a handful of clips tarnish your all round opinion of an entire sector. Most cheesy clips incorporate are a outcome of poor directing, and poor acting. There are actually some definitely high quality clips available that convey messages efficiently and are usually not cheesy; you just have to do some digging inside the right locations.

I May well Get Sued!

This is a prevalent one particular that arises from a misunderstanding of stock footage licensing. You will discover numerous licenses out there that all serve various purposes; some websites even set their very own licensing terms for their publishers. On the entire, stock footage distributors are very good at displaying the license terms on the clip download pages, or in their terms and conditions. Don't forget to acquire actor release types for any clips involving folks.

This rounds off our brief list of myths surrounding the stock video business. It's effortless to find out how some of these misconceptions have arisen, but hopefully this article has gone some way into removing a few of those misconceptions.