Top Reasons Why Every Magento Ecommerce Store Must Opt for Mobile App?
Posted by Maulik Shah on June 22nd, 2018
With generations, the human skills advances and changes it behavior. This shift leads them ahead to reform everything. The way they live, eat, do their work, spend their time and everything. Shopping too! And the reason for so much of alteration is adaption and improvisation. One of the latest improvisation that is making its way for maximal adaptation shopping via mobile apps.
Online shopping via mobile apps has already reduced more than half of the load from desktops and laptops. Almost the whole business leading community is available with their apps. Nowadays, almost every business owners who use Magento for their eCommerce store, make sure to offer Magento mobile Apps too. Adoption of mobile apps is all based on convenience and “run anywhere anytime” approach. To escape the complex development process, Magento mobile app builder can help you to develop native apps easily.
Why Mobile Apps are Important?
1. Maximum Engagement with Customers: As mobile phones are not an ordinary communication device anymore. Surveys says that people who are using smartphones, spend average 3.5 hours a day on their phones. All these hours are spent on apps. You can take huge benefits of this engagement. No user spends that much of time on the desktops. Studies also says that users do search out for handful applications that offers a good range of fashion products. They might don’t buy but love to make a Wishlist and scroll through latest fashion statements.
2. 24*7 Communication with Customers: When user download your app, it enables you to connect with them anywhere and anytime. Magento Mobile apps help you to send alerts and notifications about your latest discount offers and sale. You can interact with them daily or even multiple times in a day by sending daily or hourly deals. These notifications drag user’ attention and lead them to visit your app. Such offers encourage them to go through your online store and make purchases.
3. Run Anytime: Majority of people spend their free time on mobile apps. Suppose you are on the airport and your flight is late. You have nothing to do and getting bored. How will you pass your time? One of the major advantage of Mobile apps is that you can keep your customers engaged throughout the time.
4. Build Brand Awareness: Mobile app enhance the brand value of your Magento ecommerce store and give it recognition too. Mobile app works as a blank paint board for you. It allows you to use your creativity and add everything that you want to add. This process of building your mobile app makes it stylish and attractive. These factors make an app popular and give a brand value. When customers will like your app, it will create more purchases. This phenomenon creates high returns on your investment. Use of Magento Mobile App Builder can be a perfect practice session for such apps.
5. Win Customer Loyalty: When customers download your application, the show their loyalty towards your store. Your mobile app in their mobile phone gives you a dedicated space of their interest. It conveys an indirect message that they wish to stay connected with you. Reward this by offering them special loyalty points, discounts and offers. These rewards work as sales tactics, which lead them to make purchase from your store and capitalize their interest.
So, these were a few tips that you can look can follow and take the best out of your mobile app. Mobile phone users are growing bigger and better day by day. This rise of growing smartphone population works as an opportunity for businesses to encash good profit from it.