What is Data Feed Management and why do I need it??

Posted by Leap Feed on August 21st, 2018

A product data feed is a file of inventories containing all the key features and attributes of the product. It then gets uploaded on major search engines and marketplaces like Google shopping, Amazon, eBay and many more.  By making data feed that is a list of products in one place it becomes very easy for the online retailers to publish their products listing to any digital marketing channels they want.

The data feed is optimized by using many techniques of SEO to get higher clicks on your products.

Optimized data feeds helps in -> 

-Increasing visibility of your products

-Getting more clicks on your products

-Generating high conversion rates

Who Requires Product Data Feed? 

Any online retailers who want to upload their products to marketplaces and shopping engines.  There are many data feed service providers who provide online retailers the optimized data feeds.

For Example-

Fashion Retailers who want to sell their products on marketplaces

Clothing retailers

Shoe retailers

Jewelry retailers

Beauty products retailers

Advantages of having data feeds –

1) Having one data feed can be uploaded to many digital marketing channels.

2) Optimized data feeds can increase the product visibility.

3) Increased product visibility can give more traffic to the products

4) As a result of an increase in revenues.

Utilize our expert Amazon product listing services, data feed management, E-commerce feed management, shopping feed services, and focus rather on different features of your business while we do the "behind the scenes" work for you. 

bd@leapfeed.com