SEO Keyword Research to boost up E-commercePosted by Vintek System on September 17th, 2018 SEO Keyword research is one of the most important activities to run business on e-commerce platform. Because without keywords, one can not perform SEO related activities such as optimization of product and category pages, building site architecture and URLs. Moreover keywords play the vital role in getting you find out by your customer to boost up your sale. How to start the research
While searching for suitable keywords, keep in mind that they should be focused on your product. Here is how you can do it:
Amazon being the biggest e-commerce site is the absolute goldmine of product-focused keywords. Just enter a keyword describing your product and Amazon will suggest you very targeted or long tail keywords. Long tail keywords convert better and are less competitive as well. In Amazon, you will get great keywords to use for category and subcategory pages. Category and subcategory pages may not convert the way product pages do, yet they generate sales. So it is equally important to put some time into finding awesome keywords for category pages.
With Wikipedia, you can power up your SEO Keyword research. It allows semantic keyword research to enable you to create authoritative content, reach the hidden opportunities and get high ROI for the efforts you put in working on the different and unique terms for the topic where your competitors are using the common one. Using Wikipedia you can dominate the niche with the non-existent or low competition.
In case you have some budget with you, then SEMrush can be a super help for you to choose the best keywords for your product, category and subcategory pages of your website.
Google Keyword Planner can also be used to get an idea about the keyword. But it is suggested to search more to finally choose the same. How do I know which keywords to choose? Here is the checklist to identify the best keywords for e-commerce SEO drive.
However, if you optimize your page on a specific keyword, it will help you to appear above those having unoptimized pages. Like it? Share it!More by this author |