Five Best Tricks You Must Follow to Increase iOS App Usability

Posted by FluperAppDevelopment on October 26th, 2018

Today, millions of apps are existing in various mobile marketplaces including Apple Store and Google Play Store. However, the popularity of Apple has created buzz among the people to use iPhone apps, which has the best features. This, as a result, creates a big responsibility on the iOS app development company to build high-quality apps, which definitely attracts consumer attention. However, in reality it is not as easy as it seems!

Ever thought why you app has fewer downloads? Why it is not performing well? Well, the major factor behind this is the heavy competitions among mobile app development companies to build amazing and engaging apps. Here, with the help of this article, I am going to explain that how you can increase the usability of your app, especially for iOS.

Why App Usability is Necessary?

First, you should understand the meaning of Usability. The word “usability” primarily refers to how easy an app is to utilize. Understanding the app users’ overall goal and anticipating their requirement helps to increase usability. High-usability apps have more users who are willing to share the app with others, thereby serving you grow your customer base easily. Sounds great! Right? If you are one of the iOS app developers who are facing low usability issues in the iOS app, then this is the right place for you!

Now, you might be wandering that why iOS applications are better than any other apps. Of course, every developer is spending a number of hours in learning how to deliver an excellent app, how to make it user-friendly and work on the standard practices to follow in app development. However, the important thing is usability, which sometimes avoided. Hence, it is clear that the usability of the app is the prime reason behind choosing the iOS apps over other.

Being a most popular brand, Apple has discovered to the world that innovation and consistency are its ultimate motive. Every year, Apple rolls out platform features that greatly improve usability when they’re used correctly. Unfortunately, many apps do not take benefit of these features, even if they’ve been around for a while. Do not worry! I have listed here 5 valuable features on usability which you can put in your iOS applications to impress your users-

•         Improve Findability
•         Quick Launch Options
•         3D Touch
•         Interactive Push Notifications
•         TouchID Authentication

Let’s explore these features in more detail-

Improve Findability

If you think like an app user not as a developer, then you might clearly understand the meaning of improved search option. If the user can search their intended product or service inside the app easily, he/she will love your app. There are many searches you can put in your app to improve its findability like filtered search, faceted search, suggestive search in order to provide ease to the users.

Quick Launch Options

This option is the perfect way to attract customer attention. You only need to allow your users to quickly launch your app on the home screen with ‘quick launch options’. By holding on an app icon, the user can see other quick-launch options. This feature gives app users the ability to get right to the features in your app that they want to.

3D Touch

As a further advantage, you should hire iOS app developers who can provide 3D touch in your app. 3D touch is helpful to attain higher user interaction and more visibility in the app store. You can easily reach to maximum users by incorporating 3D touch in your app. Users can also use 3D touch to see additional relations or even preview content without having to navigate to another view.

Interactive Push Notifications

Push notification feature is like a boon to any mobile app. In general, push notifications are used to show the newest deals like any update, coupon code, flash sale etc. In the iOS app, you should give a try to make the push notifications interactive. You can use real-time information to get an instantaneous response from the app users. If your users need to respond to a notification, you should consider allowing them to do it without launching the app.

TouchID Authentication

You can use TouchID authentication to allow your app users to quickly access the app strongly with security. This is a great feature, which is highly applauded by users. This is because; TouchID is secure, widely adopted by users and saves them a lot of time. If your app actually demands authentication often from the user, you should absolutely support TouchID authentication to allow users quick access.

Final Words

The app store is rushed with a number of apps but only few of them have the ability to make its users fan of it. In this case, usability matters a lot. Mobile application developers across the world are always in trouble when it comes to improving app performance. Here, through this article, I have tried my best to provide information, which can improve your app consumer base. Make sure that you are well prepared for the upcoming troubles as well.