It is not an easy task for the restaurant owners to operate the restaurant successfully and grow their business by attracting more customers. Additionally, with increased usage of smartphones and internet, people are willing to get everything with a tap of a finger. So, it has become important for the restaurant owner to cope up with this latest trend and have their own restaurant ecommerce website. You can have a basic website with menu that you offer posted on the home page. However, it is not enough to get desired profits. To attract more visitors your website needs to be up to date with certain important things included in it. So, let’s have a look a few things that your restaurant must have to be on the top of search engine results.
Mobile friendly design- In order to get more audience, the design of your website must be mobile friendly as people these days search for everything in their mobiles and if your website takes too much time to open in it, they are more likely to search for another option. This means that you will lose a substantial amount of business by not having a mobile friendly design. So. Consider this factor and ask your web designer to work accordingly.
The online menu- It is important to note that, whenever visitor opens your website through a mobile device, the very first thing they search on it is the menu. If you put a menu in the form of downloadable PDF, many of the visitors will not be able to see it as this PDF file will not be compatible for all the mobile devices. This type of menu is also difficult to read as it appears blurry sometimes. So, make sure the menu is printed on the home page of the website so that everybody can find it easily. You must also add online ordering feature to your website making it more responsive.
Contact information- The customers who are willing to visit your restaurant for dining or to pick up the order need to know your address. You must add your contact information with phone number and detailed address on the home page. You should also consider adding Google map, so that customers can access your location through it and receive the direction to reach you. You must also ask the developer to add click to call feature as it becomes easy for the customers to call you if they have accessed the website from mobile rather than following the lengthy process of saving your number and then dialing it. These days, even cheap mobile websites for restaurants also have this feature. So, you must consider adding it.
Written content- It is important to have a great written content in your website in order to make your website appear among the top search engine results. This content should be SEO optimized. For example, your ‘About Us’ page must be written nicely telling the customers about what you have to offer and what are your specialties. This will make more visitors to get attracted towards your website and eventually towards the restaurant.
If your website all the above-mentioned things, it will surely attract more audience and your restaurant will gain more customers.
Like it? Share it!
About the Author
Websites999 Joined: December 8th, 2018 Articles Posted: 1
