Analytics Boosts Sales and Profitability In The recreation Market

Posted by sainath on December 17th, 2018

The global recreation market, a part of the recreation industry, grew at a compound annual growth rate (CAGR) of around 4% during the historic period. This market registered slight growth in the historic period due to increasing disposable income in fast growing economies such as China and India, increased spectators for sports such as soccer, football, cricket, basketball, and other sports and rise in foreign and domestic tourists globally.

In the forecast period, the global recreation market size is expected to be over USD1.5 trillion by 2021, growing at a CAGR of nearly 5%.  recreation market is expected to grow at a high growth rate due to growing urbanization in countries such as India and China, and adoption of big data analytics by major recreation companies to improve revenues and profitability during the forecast period. Furthermore, rising population, increase in dispensable income, and increasing per capita incomes are expected to drive the global recreation market in the future. 

Find TBRC’s report on the recreation market:

Big Data and the analytical software provides a wealth of data to improve services, efficiency and boost food and beverage sales for recreation companies. It also provides vital intelligence for planning the future staffing and location of new rides, restaurants, shops and services.

Major companies in the recreation market, offering analytics technology include The Walt Disney Company, Las Vegas Sands, Universal Studios, MGM Resorts, Merlin Entertainment Group, Smithsonian Institution, Seaworld Entertainment, Vail Resorts, Six Flags Entertainment Corporation, and Cedar Fair Entertainment Company.

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