Assignment 10Posted by Winnie Melda on February 1st, 2019 Introduction This paper consists of two questions in an entrepreneurial experience 1. Identify 3 charitable organizations that you would consider volunteering for. Which affiliation would be most advantageous to your business, and why? a) The Red Cross Society b) St Jude children’s research hospital c) World Vision The Red Cross society has recognition globally. Working with such an organization helps improve the company’s image to a large audience. Nonetheless, the business would have many opportunities to participate in numerous activities that always get media attention. Any activity that focuses on improving the well-being of children enjoys public participation. The public associates such activities to be noble and of great significance to the society. Therefore, associating your company with St Jude children’s research hospital the company gets fast recognition. The company already identifies with two charitable organizations that have no links to any religion. However, it would do the company some good to diversify its relations with religious organizations e.g. world vision. This organization focuses on fighting poverty across the world. Such affiliations help in increasing the businesses market share. 2. What are 3 promotions you would do to create an interest in your grand-opening? Be creative. Use of social media: Currently, many businesses market their products via social network sites. There are many people interacting via social media. Among its benefits is the ability to communicate with customers one on one. Customers can get to ask questions and clarifications about the company. This chance is good for the company to evaluate the audience reactions and attitudes towards your brand. For example, you can check how many views, likes and follows you have for your business via Facebook pages, Twitter or Instagram. Another cost effective way of promoting the company is by organizing for contests. It is because people enjoy having fun and winning prizes. Nevertheless, the event would be public so many be would enquire more about the organizers of the event. This approach is effective for creating public awareness. The prizes should have the company’s logo or brand name to ensure that people remember about the company. Similarly, the company can promote organizational movement and charitable events. The advantage of this technique is that most of these events get media publicity. The public draws to organizations that get recognition from the media. Therefore, this method would capture the attention of the public in a cost-effective manner. Conclusion The paper was an analysis on two issues affecting the operations of a business. Sherry Roberts is the author of this paper. A senior editor at MeldaResearch.Com in graduate paper writing service if you need a similar paper you can place your order from custom research paper writing service. Like it? Share it!More by this author |