Brand Premiumization and Differentiation to Remain Key Factors Driving Automotiv

Posted by Arslan on February 18th, 2019

  Soaring demand for autonomous vehicles and driver safety are anticipated to be key factors driving the adoption of automotive interior LED lighting through 2022. Fact.MR’s extensive report on the global automotive interior LED lighting market delivers key actionable insights on various dynamics including drivers, trends, and challenges shaping the market over the forecast period of 2017-2022. However, expensive installations and hot heat source, resulting in subsequent LED failure are critical factors restraining the widespread adoption of automotive interior LED lighting, translating into a sluggish CAGR of 2.9% by 2022.

Growing popularity of compact cars in APEJ and Europe will contribute significantly to the automotive interior LED lighting market, accounting for approximately one-third of the total revenue share. Moreover, mid-segment vehicles would present notable growth opportunities as opposed to premium vehicles over the forecast period, predicts Fact.MR. The study also records increased adoption in mid and low-segment vehicles owing to better efficiency and longer lifetime for interior lighting, further resulting in marginal contribution from premium vehicles to the global automotive interior LED lighting market.

Technological Innovations to Bring Along a Bright Future for Automotive Interior LED Lighting Market

Offering long service life and extreme vibration resistance, automotive interior LED lighting is becoming more and more popular. Previously used in high-end vehicles, auto makers are increasingly adopting LED lighting systems in the mid and low-segment cars owing to increasing efficiency and decreasing prices of LEDs amongst other factors such as faster rise time.

Competitive Landscape: Global Automotive Interior LED Lighting Market 

Hella KGaA Hueck & Co., Osram Licht AG, Magneti Marelli S.p.A., Koito Manufacturing Co., Ltd., Stanley Electric, Koninklijke Philips N.V, Valeo SA, and Texas Instruments are a few key players in the competitive space of the global automotive interior LED lighting market. Fact.MR’s report on the aforementioned market offers a comprehensive analysis of the company profiles, forward market strategies, and future market prospects.

In terms of sales channel, the aftermarket channel is predicted to dominate the automotive interior LED lighting market, considering marginal OEM installations at the manufacturing level. Moreover, since the interior LED lighting was previously reserved for only premium and luxury car segments, growing demand for compact and mid-segment vehicles has placed the aftermarket sales of interior LED lighting on an upward growth trajectory over the projection year, with more and more customers opting for fitments and customizations after buying the vehicle.

Owing to advancing technology and increased acceptance of autonomous vehicles, automotive interior lighting is likely to change significantly-with focus shifting towards conveying more information including current driving mode and battery charge level. Moreover, top automotive manufacturers also predict that interior LED lighting will not just help in navigation and present vehicle information, but also be used for entertainment and communication-achieved through a combination of integrated electronics and automotive interior LEDs.