DIGITAL MARKETING FOR BUSINESS
Posted by Jatin IIADM on March 12th, 2019
digital Marketing is important for business because of our customers, who spent their time on the internet. and marketing strategy says that give your efforts where your customers are.
Let’s See The Benefits Of Being Online
digital marketing is important for business because of some reasons which are given below:
#Growing Number of Internet Users:
Thanks to Mobile and Social Media, the number of internet users is growing exponentially especially across Emerging Countries. Over 45% of the world’s population got online by the end of 2016.
According to a report: on average, every person spent their 3 hours/day online. now the question is that what they do online? they spent about their 2 hours/day on social media sites and rest on shopping sites.
Now you can see how our customers are spending their time online. So the opportunities are endless.
#Cover Online Audience:
as you see our most of the customers are online, so don’t miss this opportunity, try to reach your potential customers. and get the benefits of the online audience.
Only in digital marketing, you can target your audience on the basis of their behaviors, interests, age, dimension, gender, and another basis. so here you can target your potential customers only, but when we talk about traditional marketing, you never target your potential customers.
#Retarget Your Potential Customers:
And the other interesting thing in digital marketing is, you can retarget your customers who show interests in your business and can make your existing customers.
Digital marketing is cheap as compared to traditional marketing because as you see above, in digital marketing, how we can target or retarget only your potential customers.
in digital marketing, you can easily track your conversion or leads but in traditional marketing, you can’t analyze your conversion rate because you don’t know, who comes from your which marketing channel.
Because of the easy tracking system, you can spend your capital only in targeted audiences and you can get better ROI.
#Clear Call To Action:
In digital marketing, you can give a clear call to action to your customers. you can provide a call to action button like Order Now, Call Now, review button, chat button, inquiry button or much more other, so you can use them according to your business need.
#Build Your Brand Awareness:
The growth of any business depends on, how business has its brand awareness among the audience. if you want to grow in the future, you have to build strong brand awareness of your business.
when people know about your business, there are many chances, that they will become your customer.
#Take Your Business Worldwide:
As you know that our more than half of the population are being online. So you have a chance to take your business online and try to expand your business reach.
So go with Digital Marketing, and take your business worldwide.