Eyewear Market ? Contact Lenses to Witness Heightened Popularity

Posted by RASHMI on April 2nd, 2019

Eyewear consists of products used to aid in vision correction, cosmetic enhancement and protection of the eyes.Corrective eyewear can be used to correct and alleviate refractive errors. Spectacles and contact lenses are the most common form of corrective eyewear, and are usually prescribed by an optometrist, ophthalmologist, or optician. They aim to improve the quality of life of patients, and can also be used for eye protection.

Factors such as rapid modernization in urban areas and rising consciousness about eye health conditions are responsible for driving the growth of the eyewear market in the Middle East.Consumers, especially the younger generation, are likely to try out newproducts as long as they provide real added value and contribute to their quality of life. Moreover, with a higher percentage of population being able to afford luxury goods, increasing disposable income is a major driving force for the expansion of the eyewear market.

Colored contact lenses, high index eyeglasses, and high-end spectacle frames are now within the reach of a large section of the population. Customers frequently replace spectacle lenses by getting customized lenses to fit the same frame. Since lenses have a higher retail margin than frames, there is high renewal rate of lenses among consumers. Considering all these factors, the eyewear market in the Middle East is likely to grow at a significant rate during the forecast period.

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Over the forecasting horizon, contact lenses will emerge as the most promising product segment, expanding at a CAGR of 9.6% through 2023. The growth will be enabled by the introduction and increasing popularity of colored and daily disposable contact lenses in the region. Additionally, shift in consumer preference from spectacles to contact lenses owing to the latter’s high style quotient and added comfort will also favor the growth of contact lenses in the Middle East eyewear market.