How to measure social media reach

Posted by sprakash on April 2nd, 2019

Social media reach is a metric that measures the total number of users who could come across a particular piece of content on Facebook, LinkedIn, or Twitter. On average, 90% of companies are not fulfilling their social reach potential and are spending valuable ad dollars in an attempt to better distribute content. What if we told you there’s a better way to increase your social media reach that doesn’t cost thousands of dollars in ad spend and you already have that precious resource -- your employees and executives!

MarketBeam, an AI-driven personalized enterprise social marketing platform that utilizes untapped executives' and employees' social networks to dramatically increase reach, elevate brand, and nurture leads beyond the usual corporate channels.

So, is your content reaching as wide of an audience as it could? Are you maximizing the lifespan of each piece of content? Use our free social media reach calculator to see how many people you can reach once you activate your employees to achieve your social marketing strategy.

To calculate your potential social media reach, visit https://marketbeam.io/reach-calculator/

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