Cross Channel Orchestration

Posted by ujwal on April 5th, 2019

 

customers should be targeted at the right channel at the right time with the right message, with the advent of multiple marketing channels and user-channel preferences to consume information and data, Financial Marketers are left at the crossroads wondering what channels users prefer and how to target them. Lemnisk’s AI-powered automated channel orchestration platform helps marketers understand user channel propensity and behaviour and can engage customers in real-time.

Users should be engaged individually on the right channel,

The Lemnisk platform helps marketers understand each user and their channel preferences at scale. With the help of cross-channel orchestration, marketers can reach out to customers with the appropriate message through the right channel instantly.

 

Users engagement should be orchestrated on the right moment,

Through automated channel orchestration, Financial Marketers can now directly orchestrate millions of unique customer/user journeys with contextual information and engage the customer at the right moment. This not only increases user engagement but also drives high customer satisfaction levels.

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