Photo Manipulation: Draw The Attention Of Customers With Enhanced Product Images

Posted by Kathy Butters on April 5th, 2019

Do you have product images that fail to capture customer attention? If the answer is yes, then you must know that product images hold utmost importance in drawing customers attention and providing information about the respective product. You may use high-quality digital cameras and effective photography tips to capture good quality images. But, you cannot simply upload raw product images on your website or the product page.

Raw images require some post-processing techniques like photo manipulation to transform product images and make them alluring for customers. The intricate manipulation techniques modify poorly captured images to improve their outlook. The advancements in technology have made it possible to recreate and design images as per the requirements and preferences of the targetted audience. The professional tools help to skillfully blend the graphic designing elements in order to structure an enticing image that captures the customers’ attention.

However, as there are some intricacies involved in the process, it is advisable to go for professional photo manipulation services. Photo manipulation experts are skilled and experienced to deliver improved quality images that are professional and attractive enough to draw customers’ attention. They use tools like  Adobe Photoshop along with their expertise to manipulate the images. Utilizing professional tools ensure that these images do not lose their authenticity during the photo editing process.

Professional photo editing tools help experts to seamlessly crop, cut, correct color tones, remove red-eye, and do other necessary things on the image to improve its quality and presentation. Some of the common photo manipulation techniques include:

• Adding/removing/replacing person/object from the image

• Background removal/replacement

• Red-eye reduction

• Resizing/cropping images

• Color correction

• Irregular edge removal

• Removing wrinkles and spots

• Beautifying images

• Converting images to sketches, cartoons or paintings

• Adding watermark to images

• Clipping path

• High-end beauty and fashion retouching

• Exposure balance

• Image Masking

• Creating shadows and highlights

Leveraging such techniques, experts manipulate and modify the image increasing its visual appeal while giving a more realistic and professional outlook. Such images entice customers and give them better clarity about the product. The intention behind manipulation techniques is not to deceive the customers but create an aesthetically appealing representation of the product for them.

If you are selling products online, then you must be aware of the significance of having visually appealing product images and how important they are for conversions. However, hiring an in-house photo editing expert for your eCommerce product images may prove to be costly. As it will require additional infrastructure and resources. Therefore, most businesses who are selling online prefer to outsource photo editing services to meet their image manipulation needs. Apart from being cost-efficient, outsourcing helps businesses to save a lot of time and energy which can be utilized further to improve and develop their business.

In addition, leading photo editing service providers are capable of working with images irrespective of the format. So, you don't have to fuss about the image formats and quality. Just bring images in any format and have photo editing experts at your assistance who are proficient in transforming them into masterpieces that attract client’s attention and encourage them to make a purchase.