Oil Control Shampoo Market 2018-2028: Current Industry Share & Year-Over-Year

Posted by Shirish Wadaskar on April 18th, 2019

Oil Control Shampoo Market Outlook:

Global personal care industry is witnessing a boost owing to increased awareness among consumers about the importance of maintaining personal wellbeing. Rising hair problems is leading consumers to use specific products for specific problems. Among all the other problems oily hairs are the most prevalent problem which is leading the consumers to demand oil control shampoo. People are concerned about their looks and hairstyles more than ever and oily hair is a big problem in maintaining that which is a major reason for fuelling the demand for oil control shampoo in the market. Increasing expenditure on personal care products from consumer’s end is also and driving factor for the oil control shampoo market. Oil control shampoo helps in improving the health of the scalp and hairs which is one of the major concerns of the consumers and hence leads to a hike in the demand for oil control shampoo in the market. The oil control shampoo market is anticipated to grow at a swift rate owing to new product innovations and the introduction of herbal and organic verities of oil control shampoo. Consumers nowadays are aware of the ill-effects of synthetic ingredients used in their products which is boosting the demand for organic oil control shampoo in the market over the forecast period.

Increasing expenditure of consumers on Personal Care Products is driving the Oil Control Shampoo:

Introduction of innovative products such as herbal oil care shampoo coupled with aggressive marketing techniques is a major growth driver for the oil control shampoo market. Increasing awareness about the availability of oil control shampoo in rural areas is also one of the major contributors to the growth in demand for oil control shampoo in the market. Consumer faces a lot of hair disorders such as hair fall, dandruff, itching etc. and are looking for products which are helpful in relieving them from these problems and thereby fuelling the demand for oil control shampoo in the market. The increasing risk of health issues due to the usage of synthetic ingredients is pushing the supply side participants to come up with more and more natural based products in the Oil Control Shampoo category also which is again a growth driver for the Oil Control Shampoo market.

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Oil Control Shampoo Market: Market Segmentation

On the basis of Nature, the Oil Control Shampoo market has been segmented as:

• Organic

• Conventional

On the basis of Gender, the Oil Control Shampoo market has been segmented as:

• Female

• Male

On the basis of Packaging Type, the Oil Control Shampoo market has been segmented as:

• Bottles

• Sachets/Pouches

• Tubes

On the basis of End Use, the Oil Control Shampoo market has been segmented as:

• Household

• Hospitality

• Hair Care Services

On the basis of Sales Channel, the Oil Control Shampoo market has been segmented as:

• Hypermarkets

• Supermarkets

• Independent Retailers

• Multi Brand Stores

• Specialty Retail Stores

• Online Sales

  • Company Website

  • 3^rd Party Online Sales

Oil Control Shampoo Market: Market Participants:

The key market participants identified across the value chain of the Oil Control Shampoo market are Johnson & Johnson Inc., Vichy Laboratories, Ulta Beauty, Inc., BRIOGEO HAIR CARE, L'Oreal SA, The Unilever Group, Procter & Gamble, Scruples Hair Care, Ethique, Carol’s Daughter, and Vogue International LLC are among others.

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Opportunities for Oil Control Shampoo Market participants:

Globally, the Oil control shampoo market is growing at a swift rate due to the hike in consumer spending on personal care products. Increasing penetration of oil control shampoo in developing countries also aids to rising demand for oil control shampoo in the market. Rising popularity of personal care products is also one of the influencing factors for the oil control shampoo market. Growth in the prevalence of hair related problems among consumers is leading them to pay more attention towards their hair health which complements the growth of oil control shampoo in the market. Owing to the harmful effects of chemicals based products on individual’s health, consumers are shifting their preferences to natural based products and this influenced by this shift in consumer behavior the market participants of oil control shampoo are coming up with natural oil control shampoo which is a major growth driver for the oil control shampoo market. Sensing a lucrative growth a large number of market participants are expected to enter the oil control shampoo market over the forecast year.