APEJ to Prevail as Most Lucrative Region in Global Lip Care Market

Posted by Arslan on April 19th, 2019

 Lip care products are witnessing robust adoption worldwide on the back of their protection and nourishment to lips against drying effects caused by cold & wind, harmful sun rays, and dust. Sales of lip care products will further witness a rise with surging demand for multi-purpose, organic lip care products coupled with rising concerns regarding use of their synthetic counterparts. This report, compiled by Fact.MR, provides in-depth analysis of the global lip care market for the forecast period 2017-2022, and offers key insights about future market direction.

Emerging Interest in Personal Grooming to Drive Adoption of Lip Care Products

The surging importance of grooming, in tandem with increasing interest in presentable appearance among the aspirational, urban population in order to create positive impression has provided numerous growth opportunities for the global cosmetics industry. Emerging interest of working professionals in personal grooming on account of improving living standards is driving innovations in cosmetic products, and lip care has been no exception. A wide range of revolutionary products of lip care have been launched around the world, and these products have an aesthetic appeal for grabbing attention of consumers, in turn fuelling sales. The lip care products are gaining immense traction within the beauty- & health-conscious consumers, as they deliver protection & nourishment to lips against harmful sun rays, and drying effects of cold & wind.

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https://www.factmr.com/report/495/lip-care-market

APEJ to Prevail as Most Lucrative Region in Global Lip Care Market

Asia-Pacific excluding Japan (APEJ) currently dominates the global lip care market and is expected to prevail as the most lucrative region in the market. Dominance of APEJ in the lip care market can be highly attributed to rising availability of branded lip care products, increased affordability of consumers, and increasing presence of international and local brands in the region. In addition, robust expansion of the urban population in APEJ countries such as China and India has a pivotal role in growth of the region’s cosmetic sector, which in turn will positively influence rise of the lip care market in the region.

Between Latin America and Middle East & Africa (MEA), the former will account for a relatively larger market share, whereas the latter will exhibit a comparatively higher CAGR through 2026.

On the basis of product type, lip balm will account for the largest market share, followed by lip butter. Lip balms will record the fastest sales expansion during the forecast period. Lip conditioner is also envisaged to exhibit a notable rise in sales through 2026.

Competition Tracking

Key players profiled by Fact.MR’s report include L'Oréal S.A., Johnson & Johnson Services, Inc., Beiersdorf Aktiengesellschaft, Avon Products, Inc., Shiseido Co., Ltd., The Procter & Gamble Company, Unilever PLC, Kao Corporation, Kiehl's, The Estee Lauder Companies Inc., and Subaru Corporation.