Behavioral Health Software Market Will Generate New Growth Opportunities By 2025

Posted by Pooja Mahajan on May 21st, 2019

Behavioral health, more commonly referred to as mental health, can be defined as the scientific study of a person’s biology relating to mental well-being, emotions, concept of self, behavior, and ability to function in day to day life. All kinds of addictions anxiety, depression, and substance abuse fall under the realm of behavioral health.

Behavioral health software can be defined as custom-built specialized software that is used by psychologists to understand behavioral patterns in patients and suggest treatment to deal with various behavioral issues such as anxiety, stress, addiction, and depression. It has the ability to retrieve laboratory, pharmacy, and radiology data observations on the patients being treated. Additionally, the software offers a detailed report addressing the individual patient’s needs.

The behavioral health software market is anticipated to be driven by increase in health care expenditure, rise in government funding for adoption of the software in health care facilities, focus of clinicians on providing quality care to patients, and the recurring requirement of support services for the software.

Moreover, decline in the social stigma associated with behavioral health treatment is expected to boost the growth of the global behavioral health software market. However, lack of awareness about behavioral health software among clinicians in the emerging markets in Asia Pacific and Middle East & Africa, shortage of skilled psychologists, data security issues, rising concern related to data breaches, and privacy issues are expected to hamper the market in the near future.

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The global behavioral health software market can be segmented based on component, functionality, delivery model, end-user, and region. In terms of component, the market can be classified into support services and software. The software segment can be further divided into integrated software and standalone software. Based on delivery model, the global behavioral health software market can be categorized into subscription model and ownership model. In terms of functionality, the market can be segmented into clinical, financial, and administrative.

The clinical segment can be further segregated into telehealth, electronic health records (EHRs), clinical decision support systems, and others. The financial segment can be classified into revenue cycle management, managed care, and others. The administrative segment can be further divided into business intelligence, workforce management, case management, and others. Based on end-user, the global behavioral health software market can be segmented into payers and providers. The providers segment can be categorized into hospitals, clinics, and private practices.

Geographically, the global behavioral health software market can be segmented into five regions: North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. North America accounted for the largest share of the market in terms of revenue in 2016. The trend is anticipated to continue during the forecast period. Growth of the market in the region can be attributed to rise in number of patients with behavioral health issues, increase in adoption of behavioral health software, and high awareness among people.

The market in Europe is anticipated to expand at a high CAGR during the forecast period owing to increase in access to behavioral health care, rise in incidence of behavioral disorders, and government initiatives for increasing awareness about behavioral health. Sluggish growth in Asia Pacific, Latin America, and Middle East & Africa can be attributed to the lack of awareness among people about behavioral health, lack of awareness among clinicians about behavioral health software, and social stigma associated with behavioral or mental health.

Leading players operating in the global behavioral health software market are Cerner Corporation, InSync Healthcare Solutions, Valant, Inc., Core Solutions, Inc., NextStep Solutions, Qualifacts, Netsmart Technologies, Advanced Data Systems Corporation, Mediware Information Systems, Welligent, Inc., Accumedic, and Compulink, among others.