5 reasons to shop through shopping apps

Posted by neha sharma on May 29th, 2019

With a digital revolution, there is an increase in the number of items that can now be done online. Many customers have shifted to smartphones which has led to an explosion in the number of apps for smartphone users. These apps have converted most of a user’s daily activities online. Whether it is bill payments or fund transfers, it is all done online now.

But one of the biggest revolutions that these apps have brought about is in terms of shopping. With a large number of shopping apps related to every aspect i.e grocery make up, clothes, there is an online shopping app for anything that a person may need.

Using shopping apps has completely transformed the whole shopping experience. But why shift to shopping online using an app?

Here are 5 reasons to shop through shopping apps:

1. Convenience:

The biggest reason to shop through shopping apps is convenience. It is possible to get everything you need at your fingertips using an online shopping app. These apps are extremely simple to use and people who haven’t shopped online can easily adapt and learn. This app reduces all the effort involved in visiting a store, picking out products and buying them.

2. Offers and discounts:

With a lot of apps in the marketplace, it is possible to find great offers and discounts for different products. For the best deal online shopping is recommended. It is very common to check the product price offline first before buying it through an online shopping app. There are different discounts and cashbacks on payment as well since most of these apps tie up with banks. There are many different online shopping offers. Some apps come up with these offers to coincide with festival dates such as Republic Day, Independence Day, Holi, Diwali etc.

3. Payment options:

A user shopping on an app has different options for payment i.e. cash on delivery, net banking, credit or debit cards, EMI, UPI or wallet-based payments. These options are available for each order. The customer can choose a different payment option for each order.

4. Membership and loyalty:

Most shopping apps have some form of membership or loyalty program. These programs give points on each purchase which can be redeemed on future orders to give further discounts on products.

5. Variety of products:

The biggest advantage of using an online shopping app is the variety of products available on it. Be it a makeup shopping app or a fashion app, there is a wide range of products available for all types of shoppers. These apps make it easy for anyone to become a vendor and sell their products online through this app. The variety in the products is one feature that brings people back to use the app.