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Instructions on SEO content strategy

Posted by gobranding on June 25th, 2019

SEO strategy content 1: Never forget the goal

Do you set a SEO content strategy to achieve your goals?
You have to determine what is the focus of SEO strategy? In other words. What are your goals for this strategy? From there, you know what kind of content you need to focus on in order to achieve your goals.

If the focus of the strategy is to increase sales, you need to focus on content with sales keywords. Searching for new content and keywords has the potential to directly increase revenue. Besides, you can develop blog content that is directly related to products / services such as usage, mistakes in use, preservation, ...

If the focus of the strategy revolves around the goal of increasing new visitors to the website, expanding the market, you need to invest a lot in rich blog content. Expand the topic related to your product / service. The needs are not direct but relevant.

For example: You trade in hair care cosmetics. Direct topics are of course related to hair. And the broader themes may be women's problems with beauty, the impact of beauty changes lives, changes men's perceptions about beauty for themselves, ...

Depending on the development stage of the website, you will have different SEO content strategy goals.

Please note, you can set 2 - 3 strategic objectives simultaneously. But you need to consider which goal is the most important focus. This helps you know where to put effort and focus, the remaining goals are only secondary goals and complement the strategy.

This article is provided by gobranding company. Click here to learn more 

Also See: Content Strategy, Seo Content, Strategy Content, Seo Strategy, Strategy, Content, Focus

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