The Best Promotional Products for Australian Winter Season

Posted by Express Promo on July 1st, 2019

Giving away promotional products in Australia is an age-old marketing technique that continues to work even in this digital age. But in order to succeed at implementing this strategy, you can’t just distribute the same old generic gifts. Your potential customers are probably tired of them by now. Besides, today's generation of consumers is always on the lookout for something new, scrolling and browsing for unique items that will catch their attention.

To ensure your custom promotional products will stay relevant, it’s best to choose seasonal items—umbrellas, caps, and shades for example. They are effective promotional products in Newcastle because they are functional, practical, and something that the consumers need for the hot summer. And just like summer, winter also presents plenty of marketing opportunities to win your target market. You just really have to think out of the box to stay ahead of the competition. Need ideas? Here are some custom promotional products you can try.

Beanie and caps

Help people prepare for the freezing days of winter by giving them promotional products that will keep them warm and cosy. Consider giving away well-designed beanies and caps with embroidered logos of your company. This gift will be well-received especially by those who are always out doing winter adventures. Make your giveaways stylish so that your recipients will actually be happy to wear them.

Cups and thermal mugs

People will be drinking hot beverages like coffee, tea, and hot chocolate during the cold winter months. So why not give them new mugs and teacups to use at home or in the office? If you are looking for something trendier, choose heat resistant silicone coffee cups. They come with secure screw-on lids that make them great alternatives to tumblers. Another good option is a thermal mug.


The sun's UV rays are still dangerous even in the winter. The cold wind and dust particles are also harmful to the eyes. To help your target customers protect their eyes at the same time stay fashionable, supply them with stylish winter sunglasses.

Lip balm

Lip balms are some of the most important personal products to bring anywhere during winter. While they are inexpensive and readily available, nothing beats free. Your customers will surely be happy to get free lip balms from you, especially if they look unique.

About the Company:

Express Promo, a unique venture by the Creative Sensations Group, is a popular online store for premium quality custom branded merchandise for promotional prices. The company offers a wide variety of promotional items including personalised pens, keyrings, drinkware, stationary, totes, caps/hats and more at factory direct prices, thereby making sure that clients get high returns on their marketing expenditure.

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Express Promo
Joined: June 29th, 2016
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