According to a recent study of Future Market Insights (FMI), the consent management market is expected to witness a promising growth in the near future, influenced in part by the upward trend of plain text presentation. Recommendations by the Personal Information Management Services (PIMS) for the consent management on the basis of six plain language categories that minimise confusion, have further been complementing the popularity of the trend, thereby impacting growth of the consent management market.
The introduction of new regulations, such as the GDPR, along with the rising consumer concerns regarding data privacy, is forcing organizations to invest in more formal internal structures for the purpose of effective consent management. There has been a significant growth in the requirement for efficient book keeping and personal digital data storage equipment among organizations, in a bid to enhance their consent management offerings.