4 Tips On How To Make The Most of Political Signs for Higher Impact

Posted by joe vogas on July 19th, 2019

Political signs have been in use for years and they are one of the most powerful tools for political campaigns. They are a great way to catch voters’ attention. When done right with the best political campaign signs maker, political signs can win over voters and help a political campaign gain recognition. If they miss their mark, the repercussions can be sever, to the extent of draining valuable campaign funds.  Here are 4 tips on how to get the most out of your political signs-

  • Print signs in different sizes for different locations – There is no discounting the fact that large signs stand out. The bigger your sign, the more visible it is. However, the size of your sign should depend on the location in which you plan to place it. A sign placed along the edge of a busy street with a speed limit of 55 M.P.H. should be much larger than one in a quiet neighborhood. Decide in advance where you want to display a sign so you know how many of each size you'll require. Moreover, always check with local regulations to see how your big campaign signs should be.
  • Focus on readability of signs – Your message needs to be readable even from afar. Avoid putting unnecessary information or hard-to-read information. The most you need is your name and the office for which you're running. The size of letters should be at least 3 inches, however, you should choose text sizes that are proportional to your sign's overall size. Try to avoid mentioning your website, especially if it is not catchy or easy to remember. This is because URLs usually get squeezed in at the bottom of the sign and are never read by drivers as they don’t have time to memorize or jot down your address. So, it's better to skip it altogether.
  • Use negative spaces - Leave enough negative space around your content and make sure that there's plenty of breathing room around each word. Negative space plays a significant role in sign legibility. A general rule of thumb is that negative space should take up at least 60% of the sign, and you can leave the remaining 40% for your copy.
  • Use the right color combinations and imagery - While simple copies of your sign make it easy to read, right color combinations and imagery make your campaign memorable. Contrast plays a crucial role. Go for dark text on a light background or vice versa. Use headshots in signs as studies show that people are experts at recognizing faces. Having a face to associate with your name will help voters recall your campaign at the polls.

These are some tips on how to make the most of your political signs. Contact the best political campaign signs maker and ensure an effective promotion.

Author’s Bio – The author is an online blogger. This article is about political signs.

joe vogas

About the Author

joe vogas
Joined: March 2nd, 2017
Articles Posted: 7

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