Arak Market Growth, Market Insights and Forecast to 2025

Posted by rekha on July 29th, 2019

Arak is a clear, colourless, unsweetened anise-flavoured distilled alcoholic drink. Arak is the traditional alcoholic beverage in the Arab world, especially in the Levant/Mashriq and also in Iran and Turkey. Arak is usually mixed in proportions of approximately one thirdarak and two thirds water in a traditional Eastern Mediterranean water vessel called Abarik. Arak is commonly served with mezza, which may include dozens of small traditional dishes. In general, arak drinkers prefer to consume it this way, rather than alone. It is also consumed with barbecues, along with garlic sauce.

The global arak market has been growing at a steady pace due to its rising popularity amongst the younger generation. The report states that the global market is likely to benefit from the adoption of arak as a key ingredient in a variety of cocktails in the coming years. Additionally, increasing production of arak and efforts put in by producers to preserve the ethnic drink are also expected to benefit the global market. Owing to these reasons,Increase in the arak popularity among younger individuals coupled with rise in adoption of arak in cocktails are expected to drive the growth of arak market. Moreover, increase in the production of arak by the market players, rise in number of restaurants, pubs, and bars around the globe, launch of innovative arak products with different flavors, and change in lifestyle are anticipated to fuel the global arak market over the forecast years. However, high production cost and selling prices, poor regulatory norms for the production of arak, and volatile political climate in Middle East countries such as Syria leads to increase in cost of raw materials, which may hinder the growth of arak market.

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Some of the key players in the global arak market include:

  • Abi Raad Group Sarl (Lebanon)
  • Chateau Ksara (Lebanon)
  • Domaine des Tourelles (Lebanon)
  • Eagle Distilleries Co (Jordan)
  • Haddad Distilleries (Jordan)
  • Lebanese Arak Corporation (U.S.)
  • Lebanese Fine Wines (U.K.)

 Middle East to Remain Key Consumer of Arak

In terms of geography, the global arak market is segmented into North America, Europe, Asia Pacific, the Middle East and Africa, and Latin America. The high demand for arak from the Middle Eastern countries is expected to keep this geographical segment at the forefront in the coming years. As of 2016, the Middle East and Africa held a share of 64.5% in the global market. Jordan, Syria, and Lebanon are expected to be the key consumers of arak in the near future.  Europe arak market has a lucrative growth, which is attributed to entry of market players into Europe region, manufacturing of cocktails by using arak as a key ingredient, and increase in the number of distribution channels are expected to bolster the growth of market. Asia Pacific arak market has a prominent share due to rise in population preferring alcohol majorly in India and China, high adoption of western culture, and rise number of bars and pubs in the region.

Precision Business Insights (PBI) in its report titled “Global Arak Market”: Market Estimation, Dynamics, Regional Share, Trends, Competitor Analysis 20XX-20XX and Forecast 20XX-20XX” assesses the market performance over seven years forecast period over 2019-2025. The report analyses the market value forecast.

Market Scope: Global Arak Market

Global arak market is segmented based on source and distribution channel

Based on the source, the market is segmented into the following:

  • Merwah Grapes
  • Anise Seeds
  • Others

Based on the distribution channel, market is segmented into the following:

  • Liquor Shop
  • Bars and Pubs
  • Travel Retail
  • Others

 Based on the distribution channel, market is segmented into the following:

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East and Africa.

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Joined: July 26th, 2019
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