Hard and Soft Skills That Your Web Designer Should Have

Posted by AdWeb Studio on August 8th, 2019

Design is the most important element of any website. It is one of those factors that decide whether or not the visitor will stay on your website. It is one of the driving factors in converting the visitors into your potential buyers. The designer who has both hard and soft skills required to design a website should be hired to design the website and web application for your business. Now website design requires much more than the technical knowledge. There are various other skills that web designers need to have to develop dope yet effective websites. If you want the same for your website, you need to hire a good Web Design Dubai Company.

In this article, you will get to learn the hard and the soft skills you need to look for in a web designer.

Tech Skills of A Web Designer:

1. Visual Design:

Knowing web design is important for web designers. However, that’s not all. Your web designer needs to have the complete grasp on-grid and layout system, the color theory and typography. In other words, he should be adept at designing mood boards, text hierarchy, color palettes, and web fonts.

2. UX:

UX stands for users’ experience. It defines how the users react to the design and content of your website. Your hired web designer should be able to offer the best users’ experience there is to your clients. You need to make sure he knows how to research different personas of your target audience and design the website to stimulate such emotions in the audience that drive your business development.

3. Software for Designing:

When it comes to designing a website, it’s very important to choose the right tools. There are various tools that that web designers should be expert in using. These tools include Illustrator, Adobe Photoshop and Sketch.

4. HTML:

The web designer you have hired should be adept in using HTML. It stands for HyperText Markup Language. This coding language is one of the most important languages used to put content on the website and organize it. Moreover, this language is also used for putting graphics, videos, and images on the website.

5. CSS:

The web designer you have chosen should be an expert in using CSS to your advantage. CSS stands for Cascading Style Sheets. It guides the browser on how to format and position HTML for designing a webpage. This language is what makes the content on the website look good. With CSS, you can adjust the color, font, and background of the website according to the taste of your target audience. 

Soft Skills of Web Designers:

1. Time Management:

You need to hire a web designer who always stays at the top of his schedule. Timeliness matters a lot when it comes to web design. You need to hire a web designer who makes the most of his time and delivers every project assigned to him at the right time.

2. Good Communication Skills:

Good communication skills are a must when it comes to team-work. You need to hire such a professional who is at the top of his communication skills. He should be in close touch with you while designing the website and do everything according to your instructions. Moreover, he should be a team player and good at communicating his ideas to his team. Communication doesn’t stop there. Your hired web designers should be able to effectively communicate your brand message to your target audience.

3. Understand Digital Marketing:

Digital marketing tools such as social media and SEO are not just meant for the salespeople. Your hired web designer should also understand the basics of digital marketing tools. It is very important for designing SEO friendly websites that are easily indexed by Google search engines. If you want to achieve the most professional and target audience centered Web Design Dubai you need to hire the right professionals.


When it comes to web design, hiring skilled individuals is the key to success. There are two types of web designing skills the web designers should have. These skills include both hard and soft skills. You need to hire a good web design Dubai Company to achieve the design you have imagined for your website.

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AdWeb Studio
Joined: June 23rd, 2019
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