5 ways to improve your sites ranking

Posted by Straight Up Digital on August 8th, 2019

If you have anything to do with internet marketing, then your number one priority must be to have the best (SEO) Search Engine Optimisation for your website and all your content. No if’s, but’s or maybe’s, your either in or your out, your business swims or it sinks full stop. If you’re not 100% confident that your site is fully search engine optimised then the best investment you can make is going and talking with your SEO Company on The Gold Coast.

The very least you should do, is follow these five ways to improve your SEO:

  1.       Only Ever Publish Quality, Relevant Content

High quality is the most important thing for good search engine rankings. Your content must be specifically for your intended target audience, those that have searched you out.

Your content must be easy to read and defiantly not keyword stuffed. Use your keyword(s) in your URL, Title, headings and several times on a page. Maybe in the opening and closing paragraphs and a couple of times in the body of the page as long as it flows well and is relevant.

  1.      Regular content Updates

Your content needs to be current or trending, not stale and boring. You need your audience to keep coming back for new updates, the latest of what’s happening in your industry, they will then tell their friends and link for you. Word of mouth on the net is linking, as long as its quality links you’re getting, this will shoot you up in the ratings fast.

Make sure your site is link worthy. Create links within your text, not click here links, but name the destination and use that as a link, if you can use descriptive keywords as a link they become more powerful for SEO. They add value to your readers, especially those using screen readers

  1.      Metadata

Meta dater is about the page titles displayed at the top a browser window, It’s vitally important for page searches to use your keywords here. It’s your websites window display to encourage visitors to enter your site

  1.       Page loading speed

Loading seed is now a major issue not only for visitors who will only wait a few seconds and if your site is too slow, taking more that 3 or 4 seconds to load, they’ll have already left to find a faster site. Experience has shown them that slow loading pages tend to be a hassle as the site owner has not bothered to keep up.

Many things can slow down a site, too many ads, too many graphics or images.

When too many people bounce from your site the search engines think there is something wrong so can downgrade it costing you ranking placings. Ensure your site is minimalistic and easy to navigate round

  1.      Local SEO

You must be mobile friendly and marked on Google maps so you and your details are super easy to find

Website SEO is so important for your online profitability that you need to either invest the time to do it yourself properly or invest in your business by seeing your local SEO company on The Gold Coast to ensure that your site is fully optimised now, before you lose any more potential customers.

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Straight Up Digital

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Straight Up Digital
Joined: July 2nd, 2019
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