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Posted by mustak on August 29th, 2019

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If you are the owner of a small business, you need to write a sales copy that is emotionally charged to your target market, hooked, and motivated to respond to your sales offer .

The problem is that the sales of many small and medium-sized business owners are flat and flat. Sales copies do not cover results, objections, or emotional issues. As a result, your prospects will continue to move to other products until they find a product that persuades them to purchase another product.

Writing a strong and convincing copy with many personalities and emotions will make your readers feel they know you better and build trust. This will in turn help them choose to purchase your product or service.

Learning to write a better sales letter takes some practice and research. However, you can quickly write a more powerful, emotional, and compelling copy by applying the following five simple and simple tips:

1. Clarify the results that people get from working with you.

Your clients must be clearly aware of the results they achieve by working with you. The easiest way to do this is to brainstorm and list 30 results. Listing 30 results allows you to think more deeply about how to actually help, and if you stop listing when you write down 5 or 10 results, you can come up with a way you couldn't think of I can do it.

Another way to tackle this exercise is to write down what you saw, heard, or what people want as a result of using the product or service. Listen ... do your clients say they want them? This is a subtle but powerful shift in how to complete this exercise.

Examples of results your client wants are:

 -Step-by-step planning-things to do first, second, third etc.
 -Fast results
 -Easy and not difficult
 -No technical terms
 -“Recipes” for success
 -Earn more money
 -Increase sales
 -To get you to do most of your work

If you wrote a list of 30 results, you can use this information in you:
 -Brochure and flyer marketing
 -Web sales page as a bulleted list
 -Blog, Facebook, Twitter posts
 -Weaving articles and lists, and them everywhere

People want you to solve their problems. You can do this by concentrating and addressing the results within your sales copy.

Brainstorm the list of objections.

Anyone who reads your sales copy will challenge it. You can deal with them with a sales copy before the prospect leaves the web page or finishes reading the offer.

You can do this by brainstorming a list of possible objections and writing them down. Also ask people who you know, who are familiar with your product or service, and what objections they might consider if they are considering purchasing your product or service I can.

Then, when you write your sales copy, you deal with each objection before your potential buyer does. This builds confidence and confidence in your offer as it has eased their anxiety about potential purchases.

Examples of common objections are:

 -Too expensive
 -Overdoing
 -It doesn't work for me
 -How is this program different from other programs?
 - Who is she
 -Why not this program, other programs
 -I do n’t know if it ’s safe to buy online

A good formula to use when writing or dealing with an objection is the formula “Please do so”.

“We provide a 150-page template and step-by-step instructions so you can implement your program very fast and easily.”

In this sentence, the challenge of “difficult” is featured.

You can also raise an objection in the form of a question, which can be raised by a potential buyer, and then reply with a sales copy, promotional email, or mail.

Become a champion for your prospects.

How do you really feel about what is at risk for your prospects? For example, what happens to them if they don't implement a successful marketing system? What do you think about this? When writing, become a champion for your prospects and let them know that you are standing up for them. This is an example of creating a champion copy.

“I think you need a system that provides everything you need to know to create a successful marketing plan. You're tired of throwing out all this marketing information. Tired of not wasting your time and trying to earn the amount you deserve. "

Become a “something” champion. Become the hero and remove the “bad guys” for your prospects with your sales copy.

Talk with your clients in your head.

When writing a sales copy, it is very helpful to draw a person in your head, your potential client. If this person is a real person you know, it will work. Then talk to this person when you write your sales copy. Doing so will help you

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