Breastfeeding Supplies Market - Outlook, and Opportunity Analysis, 2018-2026

Posted by Rajkumar on August 30th, 2019

Breastfeeding supplies are the apparatus used for taking out the milk from the breast. Breastfeeding supplies are used to pump and store the milk for later use. These breastfeeding supplies allow the consumer to pump the breast milk into bags or storage bottles. Certain supplies such as breast pumps, storage bottles and teats, and sippers are used for breastfeeding purpose and act in different ways.

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Breast pump is a suction instrument for withdrawing milk from breast. Breast pumps are used primarily for relief from breast pain and for babies who are unable to suck milk. Breast pump can be the great resource for breastfeeding working moms. It can give some flexibility with feedings.

The global breastfeeding supplies market size was valued at US$ 1,445.5 million in 2017 and is expected to exhibit a CAGR of 7.1% over the forecast period (2018 – 2026).

Increasing number of working women and nuclear families propel the global breastfeeding supplies market growth

Increasing number of working women is expected to increase the demand for breastfeeding supplies, which in turn is expected to fuel the global breastfeeding supplies market growth in the near future. Shorter maternity period to new mothers and willingness of mothers to provide full nutrition to their children is another factor fueling the market growth. For breastfeeding moms, manufacturers introduced new products, including breast milk supply and breastfeeding support to support the moms and their growing families. For instance, in January 2019, Medela LLC launched the new research-based PersonalFit Flex breast shields to help mothers pump over 11% more breast milk faster.

Market Dynamics

Increasing prevalence of multiple births, women employment, geographical expansion of global breastfeeding supplies manufacturers in North America, and increasing investment in healthcare infrastructure by manufacturers are some of the major factors that are expected to drive the market growth. Furthermore, rising women employment drives the growth of global breastfeeding supplies market. For instance, according to the International Labor Organization in 2018, female employment in emerging economies has increased to 46.6% as compared to 2017. However, the high cost of development to develop new devices and lengthy regulatory approval processes are expected to hamper the global breastfeeding supplies market.

Key Players

Major players operating in the global breastfeeding supplies market include Medela LLC, Hygeia, Philips Avent, Spectra Baby USA, Nuby, Ameda, Nestle Gerber, Mayborn USA, Evenflo Feeding, ARDO, Pigeon, and NUK USA

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