6 Big Benefits of Choosing Digital Marketing Career in 2019

Posted by Manju Rai on September 4th, 2019

Ever think of a career in the flourishing domain?

If your answer is yes, then Digital Marketing can be the best career option for you.

Digital Marketing is one of the top trending domains these days. Sooner, it will take over digital marketing and all the tasks will be performed digitally.

Indian brands and organizations have started investing a huge amount of their whole marketing budget on digital media marketing.

These organizations are aggressively hiring trained digital marketing professionals to manage their business digitally. Consequently, there is a huge demand for trained digital Marketing professionals in the market.

Presently, there are a lot of job openings in the digital marketing domain. And this makes digital marketing as a thrilling career option amongst individuals.

From jobseekers to Working Professionals, Business owners to Housewives everyone wants to gain the best knowledge of the digital industry for their own benefits. They are looking for the best resource where they can get the knowledge along with complete practical exposure.

Consequently, several institutions have come up with various digital marketing training programs. They are offering digital marketing course in Noida, Delhi, Hyderabad, Bangalore, Mumbai, Kolkata, and other major cities.

Higher salary, great revenue, freelancing options, and great career opportunities are some of the major benefits of choosing digital marketing as a career.

Moreover, to enter this field, you don’t require any specific educational background and qualifications.

At present, from healthcare to real estate, every sector is utilizing digital media. It becomes a major need of every business.

Here we have shared the 6 big benefits of choosing a Digital marketing Career in 2019.

1# In-Demand Industry

The future in the Digital domain is bright. Organizations are competing with each other to make a strong and influential online presence.

With the increasing number of internet users, India has become the second-largest nation with the highest number of internet users, after China.

Presently, 481 million Indians are accessing the internet and the statistics are growing day by day. The brands are really enthusiastic to reach all these users to advertise their products and services.

And for this, they want highly skilled digital marketers. Big firms such as Facebook and Google have already set up their offices in India.

As per Marketing Hiring Trends, the demand for skilled digital marketers exceeds supply with 44% of organizations needing to hire more marketers. And it’s high time you took the advantage.

2# Highest-paying domain

The immediate result of choosing a career in In-demand industry is that the organizations are willing to pay you well.

The digital domain is rising day by day. Presently, there are numerous job openings in the digital marketing field, and not enough skilled professionals to fill the vacancies.

Even big brands such as LinkedIn and Twitter are searching for digital marketing experts. So, certainly because of the wide scope in every sector, Digital jobs are highly paid.

Moreover, you can work as freelancers in your free time to earn additional income.

Here we have listed some jobs with their salary packages.

  • Digital Marketing Executive- 3.5- 4 Lakhs
  • Digital Marketing Expert- 4 Lakhs
  • Pay Per Click Analyst- 3 Lakhs
  • SEO Specialist- 2 Lakhs
  • E-mail Marketing Specialist- 2.5–4 Lakhs
  • Social Media Executive- 3 Lakhs
  • PPC Manager- 5–6 Lakhs

3# A wide scope of job opportunities

Today every business is shifting into Digital marketing. Business Owners are looking for digital marketing experts to handle their social media, SEO, PPC, Email marketing, and Google Ads campaigns.

They are ready to pay a high amount for the positions in the digital domain.

It simply means Digital marketing offers a wide range of career options so that you choose under which domain you want to be an expert.

You can choose any area such as social media, Search Engine, PPC etc. to start your career in digital marketing as a beginner.

4# You can start your own venture

In the digital world, sooner or later, you will realize that you can boost your earning by starting your own venture.

Unlike traditional marketing, you don’t need a huge capital to promote your venture. Digital marketing provides a great opportunity for small businesses and startups to compete with big players in the industry.

You will need a Laptop and internet to start. Just kick out the monotonous working schedule and be your own boss with digital marketing.

You can simply start your blog, website or even an online store. If your content is great or your products are amazing then no one can stop you to achieve success.

Moreover, you can even earn some extra income in the digital field by Google Adsense, Affiliate marketing, etc.

5# Secured Career

Digital marketing is a secured career option. In coming years the job market will be packed with numerous digital marketing career options.

If you think to start a career in digital marketing then it is wise. One can prepare for a job role which will be in high demand in coming years.

Before starting your career, it’s obligatory to have strong-hold on the vital skills and expertise. Taking the right initiative can help you to secure a job position with good salaries in close to future.

So, choosing your career in the digital industry is not only good in terms of money and growth but also offer a secured career to you.

6# Offers you flexibility

Digital marketing is a highly flexible domain. No other domains can provide you the freedom to work from anywhere around the corner of the world.

Digital marketing provides you the opportunity to work according to your own time. You can join an organization and can work as a full-time digital marketer or you can even start working as a freelancer for different-different organizations.

Thus, the location isn’t a factor in the digital field. Your whole work is based on the Internet only.

Moreover, you don’t need any specific qualifications or degree to enter Digital Marketing Field.


Digital marketing has plenty of options for everyone. All you need passion and willingness to start your career in this trending domain.

So, if you want a highly-rewarding as well secured career, you can consider going into this field.

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Manju Rai

About the Author

Manju Rai
Joined: September 4th, 2019
Articles Posted: 4

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