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"Pinterest Business Model | How Does Pinterest Work & Make Money? "

Posted by alexjoseph12 on September 11th, 2019

Pinterest is a web based pin board or we can say a bulletin board over which people share the images of their projects, goods or services and simultaneously browse the images others have posted and discover new interests.  In simpler words, it is an online replacement for the physical boards that we used to have in our rooms on which we used to affix images of our interest using pins. Pinterest was found in 2010 by Ben Silvermann, Evan Sharp & Paul Sciarra. Silvermann who is the former employee of Google says that Pinterest is catalog of ideas.

It is also a social networking website on which people can interact with each other by commenting, liking, re-saving images or even by private messaging.

On Pinterest, people generally pin images that they find on the web or even on Pinterest itself. They pin it to different boards which are used to categorize the images. Most of the images are clickable and once clicked, they open up in new tab. For instance, Pinterest is considered as a very good platform for cooking or food lovers. Here, people can browse through the amazing collection of food pictures which when clicked takes the user to the recipe.

How to use Pinterest?

Like any other social network, Pinterest lets you sign up for totally free. You just need to create an account by filling out a few details like name, gender, age, language and country. After successful sign up, the platform gives you a number of categories to choose from. You have to choose a minimum of categories based on which it will show you personalized pins as per your interest.

orignal source:https://www.vervelogic.com/blog/pinterest-business-model-analysis-how-does-pinterest-work-make-money/

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