Digital Advertising: How to Create Effective Online Advertising
Posted by smit on September 19th, 2019
Online advertising is one of the most effective ways for businesses of all sizes to expand their reach, find new customers, and diversify their revenue streams.
With so many options available – from PPC and paid social to online display advertising and in-app ads – online advertising can be intimidating to newcomers, but it doesn’t have to be. Tokyo Techie makes online advertising easy, and we’ve helped thousands of businesses grow by leveraging the power of paid search and paid social advertising.
Following are some digital advertising solutions you can use for creating effective online advertising.
Programmatic Advertising
Build brand awareness by using Programmatic Display, Video, Mobile, Connected TV, and Digital Outdoor to get people to search your brand online, find you on social or visit your store and website.
Brand Impact Measurement
Understand how ad format, creative execution, advertising channel, view frequency and device, impact - brand awareness, consideration, consumer attitudes, key message communication, and purchase intent.
Social Media Advertising
Use popular social platforms such as Facebook, Instagram, LinkedIn, Twitter and Snapchat to build awareness, drive engagement, get qualified leads and find new customers.
Search Advertising
Put your brand in front of consumers when they are searching for your product or looking for useful information that can help them decide, to purchase from your business.
Advertising Intelligence
Insights on your brand, competition, audience and media performance using research and in-depth strategic analysis. Get a clear and deep understanding of how these interlinking elements contribute to advertising success.
Brand Impact Measurement
Understand how ad format, creative execution, advertising channel, view frequency and device, impact - brand awareness, consideration, consumer attitudes, key message communication, and purchase intent.
Audience Profiles
Bespoke profiles of your audience created by overlaying rich behavioral data from our Data Management Platform. Use Audience Profiles to understand your customers, engage, and find more of them.
Tokyo Techie as a digital marketing agency provides all these marketing services.
PPC and Paid Social – The Perfect Combination
Combining the reach of paid search and the granularity of paid social is the most effective way to maximize your return on investment, reach new customers, and grow your business.
Need help with your online advertising? TokyoTechie Advisor makes managing your PPC and paid social campaigns easy, offering users a single centralized dashboard, intelligent and individualized recommendations based on account performance, and a suite of tools designed to help you get the most from your PPC and paid social campaigns. Start your free trial of TokyoTechie Advisor today.
